Charm.IO

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Articles & News
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Ingredients Are the New SEO: How AI and TikTok Are Rewriting the Rules of Skin Care
Sep 9th, 2026
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Charm.IO Unveils Top Skin Care Trends on TikTok
Charm.IO's newest report covers valuable insights into the top brands, products and trends in skin care happening on TikTok Shop.
Nov 21st, 2025
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Charm.IO Unveils TikTok Shop's Fruitiest Beauty Trends
New data outlines key products tied to fruit-inspired trends.
Sep 16th, 2025
Who made the list? A mix of up-and-comers and industry stalwarts.
Top 25 Emerging DTC Beauty Brands Revealed by Charm
The ranking is based on the Charm Growth Score, which evaluates growth through factors like social media engagement and website traffic.
Feb 6th, 2025
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These Are the Top 15 TikTok Shops in Beauty
Revenue trends, top-selling products and more are revealed in Charm.IO's latest report.
Oct 16th, 2024
Multimedia Resources
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The 15 Most-Viewed Beauty Brands on TikTok Shop
Why it matters: a correlation analysis using Charm’s TikTok Shop data revealed a clear alignment between TikTok engagement and performance across other retail channels.
May 7th, 2026
Charm.IO report for branded content October 2024
Oct 16th, 2024
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