Goldn and Evonik have announced a strategic partnership that supports Goldn's recently launched Cosmetic Product Builder, which guides cosmetic product creators through all different phases of development. Under the deal, Evonik will feature its materials on the platform.
Udo Eberlein, CEO of Goldn, said: "A strategic alliance with a global leader such as Evonik is a significant milestone in our efforts to disrupt a large and currently fragmented industry. This partnership kicks off the next phase of development for Goldn as we expand our offering to enable ingredient suppliers from across the value chain to showcase their products and services to our growing ecosystem of cosmetics creators.”
Ricarda Reinboldt, director digitalization at Evonik’s Care Solutions Business Line, said: "The formula-based cosmetics industry is primed for digital innovation, and we were impressed with Goldn’s modern technology stack that will solve a true gap in the market. We look forward to participating in this integrated solution that provides both the supply and demand sides a one-stop-shop platform on which to collaborate and create innovative personal care products. Goldn is opening up new sales channels and the ability for ingredient suppliers to address small to mid-sized brands in an efficient and effective manner.”