[slideshow] 23 Australian Beauty Brands to Keep on Your Radar


2017 saw the return of Australia’s premier professional beauty event to Darling Harbour at the new International Convention Centre (ICC) Sydney. Beauty Expo Australia, took place on Saturday 26 to Sunday 27 August, saw a 40% increase in floor space from the 2016 event, meaning more exhibitors with more products for the beauty industry to see, sample, and shop.

This year, Beauty Expo highlighted the brands that are proudly Australian-owned, as well as products that are Australian-made. The Beauty Expo Australia also highlighted the products and brands that are proudly natural or organic, in keeping with a growing consumer preference for products and treatments that are not only free of unnecessary chemicals and additives but are ethically responsible, environmentally friendly and cruelty-free.

Below is a list of the brands that were showcased at Beauty Expo Australian and products that are Proudly Australian.

1. Ultraceuticals

Founded by leading Cosmetic Physician, Dr Geoffrey Heber in 1998, Ultraceuticals Australia has become a market leader and was awarded ‘Cosmeceutical Range of the Year’ at the 2016, MyFaceMyBody Awards. Entirely Australian made and owned, Ultraceuticals contains high levels of active ingredients in tested formulations to provide the most effective products available without the need of a prescription. The range of professional-grade products and in-clinic treatments addresses major skin concerns such as premature skin aging, acne and hyperpigmentation as a result of photo-damage. Ultraceuticals products are 100% Certified Cruelty-Free and ingredients are obtained from non-genetically modified and environmentally sustainable resources. The products are free of harsh chemicals, propylene glycol, parabens, synthetic dyes and fragrances. Recognised both locally and internationally, Ultraceuticals is now proudly the most awarded Australian cosmeceutical skincare brand.

2. The Divine Company

This range of salon-grade products by The Divine Company is Australia Certified Organic (ACO), vegan, gluten-free, cruelty-free, Australian-made and owned. The products contain potent, high active ingredients transform the skin, reinvigorate the stem cells to slow down the respiration process of the skin (cells dying), and speed up the skin renewal process; delivering desired results for skin-conscious consumers, without the chemical toxicity often found in conventional products.

3. Sasy n Savy

Australian-made and owned, Sasy n Savy’s range of skincare products contain no synthetic ingredients, and no harmful chemicals. Due to the strong demand and success of its Whiten n Brighten Intensive Serum, Sasy n Savy has launched two new products, which it will be showcasing at Beauty Expo Australia – its Anti-ageing Vitamin Serum and Vitamin Enrich Rejuvenation Serum.

4. Pelactiv

Created by Australian Skincare Therapists in conjunction with leading Biochemists, Pelactiv incorporates the purest Australian native extracts in combination with the prime active ingredient Lactic Acid (milk extract), for a skincare range that can deliver unparalleled results for visibly healthier skin. Australian-made and owned, Pelactiv is noncomedogenic and non-allergenic, has no artificial colour or fragrance and is not tested on animals. Each product has a beautiful, individual scent that is derived from natural essential oils. With no harsh perfumes, the products are completely safe to use on the most sensitive skins, which will still receive outstanding, long-lasting results.

5. Modere Colour

Modere Colour is botanically-inspired makeup, designed to be safe and clean without any potentially harmful ingredients. The makeup range is vegan-friendly and not tested on animals, GMO-free, made in Australia and is housed in BPA-free packaging. Containing Certified Organic Botanicals and natural mineral pigments, the range comes in colours designed to suit those of all ages.

6. HydroSkin

Australian made and owned skincare brand HydroSkin produces its range in its own lab in small batches, so that products reach customers as quickly as possible. HydroSkin also uses native Australian and traditional Indigenous ingredients, which are organic where possible. HydroSkin’s Kakadu Plum Serum is made from 100% pure, undiluted organic Kakadu Plum concentrate, which is wild harvested by local communities in Broome, WA. Kakadu Plum Fruit contains the highest levels of natural-occurring, stable Vitamin C and the serum has proven to increase skin’s hydration by 70% and elasticity by 60% in the first seven days of use. Its organic Winter Oil contains only two ingredients – Native Australian Davidson Plum seed oil from the rainforests in Northern Queensland; and Squalene, which is extracted from olives. The oil mimics the skin’s natural sebum for intense hydration, is occlusive (protective of moisture loss), easily absorbed without clogging pores, and promotes the production of collagen and elastin while regulating skin’s natural oil production, making it a great option for acne sufferers. HydroSkin will have its whole product range on display at Beauty Expo Australia.

7. Warpaint

This multi-award-winning product is formulated based on native recipes and techniques for oral care used by indigenous cultures to whiten and polish teeth, strengthen enamel, and detoxify the mouth. Unlike some harmful chemical and UV light-based whiteners, Warpaint takes a holistic approach to oral health without any chemicals or additives. With carefully selected, 100% natural ingredients, including Activated Coconut Shell Charcoal, Calcium Bentonite Clay, Organic Sweet Orange Peel, Organic Peppermint and Organic Lemon Myrtle; Warpaint is also vegan, cruelty-free, Australian-owned and manufactured in a CGMP-compliant facility.

8. Organicspa

Organicspa is proudly Australian-made & owned, and counts sustainability as a cornerstone of its brand and business practices – from solar panels powering the entire factory to adding biodegradable enzymes to its packaging tubes. At Beauty Expo Australia, organicspa will be launching BioHydra+ Serum, a sophisticated ultra-hydrating serum providing long-lasting skin hydration, protection and revitalization. Formulated with key native berries of Riberry, Pepperberry and Muntries to help with antioxidant protection and improving long-term hydration in the skin, the serum aids in plumping and will leave glowing results. organicspa will also be celebrating its 10th anniversary at Beauty Expo and will be running a celebratory competition, as well as a range of specials for visitors.

9. Ecococo Australia

Ecococo is an Australian owned and made range of vegan, organic and cruelty-free hair, skin and tanning products, all made with 100% Certified Organic Coconut Oil. All products are sulphate and paraben free. At Beauty Expo, Ecococo will be have its recently released tropical Coconut and Lime Body Butter, which can be used between tanning; and its Coconut and Vanilla Body Polish, which contains sea salt to exfoliate and prep the skin for tanning.

10. iKOU

From the World Heritage-listed Blue Mountains, iKOU – from the Japanese verb meaning “to rest, to relax, to restore” – is a complete lifestyle range of skincare, body care, aromocology fragrance, natural candles and herbal teas. iKOU sources potent and pure ingredients from pristine locations around the globe, with a focus on organic and wild-harvested Australian fruit and flower anti-ageing extracts. The products are vegan and cruelty-free, as well as environmentally sustainable. At Beauty Expo Australia, iKOU will be showcasing its “Pure Results” Skincare for the first time, specialising in age-defying facial treatments with options for sensitive skin conditions.

11. Skin Juice

Skin Juice is a professional grade, Australian-owned and made skincare range that uses active and bio-compatible ingredients to balance the skin. Skin Juice has developed each product using ingredients that nourish the skin in the same manner as a healthy diet nourishes the body. The colourfully packaged products are created fresh at the brand’s Juice Lab in the Hunter Valley region of NSW, using sustainably and ethically sourced ingredients. The products are free from harmful chemicals including parabens, synthetic colours and dyes, alcohol, silicones, petrochemicals, SLS, soaps, PEGS, synthetic preservatives; and are not tested on animals. Skin Juice’s range includes a variety of products for the face and body; as well as sun care, travel kits, gift packs, and a special range of pregnancy products. Skin Juice has also formulated a treatment menu comprising facials and body treatments for professional spas and salons.

12. Sunescape Tan

Sunescape Tan is born in Bondi, made in Australia. A professional sunless tanning range, including an in-salon spray tan solution, and a complementary at-home retail range for your clients to be beautifully bronzed 24/7. Named after the ‘just got back from holiday’ result it embodies, and developed alongside award-winning Tan Temple, Sunescape offers a range of natural looking shades with a proprietary formula that enhances skin and nourishes with powerful natural ingredients. Enriching the skin with anti-aging, hydrating and skin firming ingredients, plus a certified natural DHA formula leaves skin smooth and replenished. Australian-owned and made, Sunescape’s range of products contain ingredients like coconut, vitamin E and exotic macadamia nut and avocado oils that make for a hydrating tan. Sunescape’s natural ingredients, in addition to being alcohol, paraben and cruelty free, promise to give clients the best spray tan possible, one that feels (and smells) as good as it looks.

13. Vanessa Megan Skincare

Vanessa Megan skincare is designed to meet the uncompromising standard of this statement: “You should never put anything on your skin that you wouldn’t eat.” The products, which are made in Australia, are packed with vitamins, antioxidants, certified organic essential oils and plant extracts. There are no chemicals, toxins or alcohol used in the range, and products are free from mineral oils, parabens, PEGs, artificial preservatives, colours and fragrances. Vanessa Megan Skincare range has been designed insightfully selecting certified organic ingredients with nourishing, rejuvenating and revitalizing properties applying aromatherapy knowledge. The range is suited for the simple skin regimen: cleanse, tone, and nourish; in addition to an exclusive award-winning anti-aging natural skin care product range.

14. Esmi Skin Minerals

Esmi Skin Minerals is a range of cruelty-free, vegan and 100% Australian-made beneficial skincare and makeup products. Its latest product line, Skin Treats, is a group of active skin treatments which are designed to assist with anti-aging, hydration, and skin nourishment.

15. Lycon Cosmetics

Lycon is an Australian precision waxing brand, headed by Founder & CEO Lydia Jordane. Lydia and her expert team continuously push boundaries and aspire to create the newest innovations for the beauty industry. Visitors to the Lycon stand (#H124) at Beauty Expo Australia 2017 can explore the world of Lycon Precision Waxing and get to know the newest products Lycon has imagined, developed and driven to release this year. Most significantly, Lycon is thrilled to be launching its brand new product range, PINKINI – Brazilian Care By Lycon, which is a luxury collection of six products that have been carefully formulated for the most gentle and professional intimate waxing. The range consists of: PINKINI Brazilian Hybrid Hot Wax, PINKINI Skin Cleanser, PINKINI Prewaxing Oil, PINKINI Finishing Lotion, PINKINI Lightening Serum and PINKINI Intimate Wash. With a fresh and calming scent, the PINKINI collection has been scientifically formulated with an abundance of technologically advanced and natural soothing ingredients, which provide results beyond compare.

16. Tea Tonic

Tea Tonic is one of the premier suppliers of first-grade organic teas in Australia, with more than 25 blends of organic tea and the only manufacturer in Australia that uses unbleached teabags. At Beauty Expo, Tea Tonic will showcase its new Blue Magic tea; a sensual floral combination aimed at transforming and boosting the lustre of the hair, skin and eyes. The tea also changes from blue to purple with a squeeze of lemon! Ingredients: Butterfly Pea (Clitoria ternatea), Chamomile (Matricaria chamomilla)*, Rose petals (Rosa centifolia)*, natural flavour. *Organic products. Caffeine free – Vegan friendly – Gluten free, made from local and imported ingredients.

17. Stone Eagle Massage Stones

Stone Eagle Massage Stones are handcrafted here in Australia from Granite, Marble and Semi-Precious Stones as well as Crystals. They are specially designed to be ergonomically correct for holding in the hand to take the pressure off therapists’ wrists and hands. The stones come in varying sizes, with small sets of six stones up to large sets of 56 Stones. The company also offers four different modalities in Hot Stone Training including online training, which they will also be showcasing at Beauty Expo. Stone Eagle is passionate about therapists learning the correct way to work with stones to be able to develop a point of difference for their business, but also to help keep their wrists and thumbs from getting fatigued.

18. Royalty Society

Royalty Society is a newly lunched brand offering a range of Australian-owned and made luxury tanning products. The products are enhanced with coconut water and designed to be moisturising, long-lasting and produce unparalleled natural-looking results with an even fade. The products are alcoholfree, 100% vegan and cruelty-free and made in a PETA-approved facility. At Beauty Expo, Royalty Society will be showcasing its main product line including a dark and medium professional spray tanning solution, a selftanning mousse and a self-tanning mitt.

19. Pure Nature Massage Oil

Pure Nature Massage Oil is an exclusive blend of healthful, edible plant oils, formulated for the professional therapist. The oil provides superior texture and glide, and absorbs well, reducing build up and stickiness for greater ease of use and improved client comfort. Made in Australia and 100% biodegradable, the oil has a plantbased dispersant so it washes away easily, improving cleanliness and hygiene. It is pleasant to use and promotes improved skin health. Formulated with Sunflower Oil, Apricot Kernel Oil, Laurate, the product contains no added colours, no animalderived ingredients, no added fragrances, no preservatives, and is not tested on animals.

20. Rohr Remedy

Rohr Remedy is natural skin care formulated with Australian bush medicines and dermatological science to create an effective yet luxurious product range. Rohr Remedy supports ethical trading and environmentally sustainable collection of plants by working with indigenous land owners in Australia. The brand values good science that proves the pharmaceutical benefits of Australia's native plants, and uses only wild-harvested native plant extracts and other natural ingredients rich in essential vitamins and minerals, antioxidants, antibacterials and folates. Rohr’s products are free from parabens, phthalates, petrochemicals, Propylene Glycol, sulphates, synthetic fragrances, Bisphenol A (BPA), artificial colours, aluminium and silicones.

21. Regne

Regne is an Australian-owned and operated business that specialises in portable beauty gadgets. The range is aimed to assist in removing wrinkles, loose skin, acne, and skin discoloration. Products include the Pioneer Innovation Serum for skin cell regeneration, the Rogue Red light rejuvenation device, the Rainbow LED light therapy beauty system, the Berry sonic skin cleansing brush, and a nose trimmer with a built-in light.

22. Clairderm Medical Aesthetics

Clairderm Medical Aesthetics is an Australian company with more than 23 years’ experience in the manufacture and supply of non-surgical aesthetic equipment for noninvasive treatments. The comprehensive equipment range is of the highest quality, provides optimal patient outcomes consistently, and is supported by ongoing training and development. It includes Microdermabrasion, Hydrabrasion, LED Phototherapy, IPL, Laser, Tattoo Removal, HIFU, Oxygen Infusion Therapy, Ultrasound Cavitation and RF machines together with three professional cosmeceutical skin care ranges that complement the aesthetic treatments. Satisfying consumer needs for quality, reliable, ergonomically designed equipment that meets European and US safety and performance standards is paramount. Clairderm’s Australian-made Skin Trio Microdermabrasion system combines Crystal, Diamond and Hydra technologies into one machine, meaning practitioners have the flexibility of offering either a gentle or more powerful procedure to polish, refine, hydrate and rejuvenate the skin.

For more information, please visit: www.beautyexpoaustralia.com.au

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