Active Concepts has introduced AC PomeaShield (INCI: Water (Aqua) (and) Punica Granatum Fruit Extract (and) Lactobacillus Ferment), a skin care ingredient that combines sustainability with pomegranate and stimulates elastin synthesis in fibroblasts while promoting a smooth and firm complexion.
AC PomeaShield is formulated to target and neutralize reactive oxygen species (ROS), combat cellular aging and address senescent cells. Its antioxidant properties act as a shield, safeguarding the skin from oxidative stress, per the company.
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Per Active Concepts, AC PomeaShield utilizes the entire pomegranate, minimizing waste while maximizing the extraction of rich pomegranate polyphenols.
The pomegranate contains antioxidant polyphenols, which provide a multitude of skin care properties. The company sources pomegranates from various regions, including central California, the Valencian region of Spain, and partners with farmers in India, adhering to the National Standards for Organic Production (NSOP) for chemical- and hormone-free crops.
