Unilever Produces New Color Changing ‘Smart Label’ for Dove

Dove’s new Shower Sensor Body Wash bottle changes color to warn when water is too hot, helping protect your skin's natural moisture.
Dove’s new Shower Sensor Body Wash bottle changes color to warn when water is too hot, helping protect your skin's natural moisture.
Unilever, Dove Canada

The Dove Shower Sensor Deep Moisture Body Wash features a bottle that is designed to support better skin by gently alerting when the shower water temperature is very hot, available only in Canada for a limited time.

When exposed to running water above 41°C, the Dove Shower Sensor Technology label activates, displaying a "VERY HOT" warning on the bottle to encourage a more skin-friendly shower temperature.

The Dove Shower Sensor Deep Moisture Body Wash integrates technology with personal care to enhance the shower experience. This new packaging technology provides consumers with simple guidance on optimal usage. This innovation highlights the potential for personal care packaging to offer both functionality and a focus on supporting skin health.

Divya Singh, head of personal care at Unilever Canada says, "The limited-edition Dove Shower Sensor Deep Moisture Body Wash is a great example of how innovation and skin care science can work together to build healthier habits.”

Singh adds, “By providing a simple yet effective reminder to maintain a skin-friendly shower temperature, this unique offering helps preserve the skin's natural moisture. Especially during Canada's coldest winter in years, hydration is key. We're proud to support advancements that make skin care both intuitive and effective, empowering consumers to care for their skin with confidence."



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