Neom Wellbeing has opened its first U.S. retail store in New York City, expanding its U.K. roots.
The "Wellbeing Hub” is designed as a sanctuary to escape the city and offer a product portfolio powered by 100% natural fragrances across the following pillars:
- Better Sleep
- Less Stress
- More Energy
- Mood Boost
This location will also offer complimentary hand and arm massages, in-store demonstrations and samples of the brand’s wellbeing hero products and new launches.
Customers can personalize their wellbeing toolkit with a curated product selection across home fragrance, bath and body and from the brand’s family of electric diffusers.
The 481 square-foot Wellbeing Hub, located at 395 Bleecker St.
Neom Wellbeing founder Nicola Elliott said, "What a moment for our Neom Wellbeing brand! I am really excited to be building upon our British heritage and taking our 100% natural fragrances that boost your wellbeing to New York. I’m looking forward to spending more time in the West Village neighborhood and helping the community of New Yorkers with their wellbeing journey to better sleep, less stress, more energy and a boosted mood."