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344 Results
Section: Packaging
Packaging
Beauty Typography: A Window Into Brand Personality
The variety of typography options available to beauty brands means you can say a lot—or a little—with the font your brand uses.
Packaging
State of Packaging 2011
Beauty industry packaging providers weigh in on trends through 2011 and into 2012, packaging as a part of the marketing mix, emerging market impacts and more.
Packaging
Shining on the Shelf and On the Go
Portable packaging solutions, premium options, precision dispensing and more.
Packaging
The Link is the Thing: Determining a Cohesive Packaging Strategy
Beauty packaging acts as an advertisement for the product inside, and creating a signature packaging look across products can help with consumer focus and brand loyalty.
Fragrance/Home
Speaking the Language of Beauty
It’s funny how history has a way of stepping in and shaping circumstances when least expected. Take the deceptively simple perfume bottle ...
Packaging
Leading Luxury
Luxury beauty packaging plays several important roles for a product, including functionality and demonstrating sophistication, trendsetting, elegance and the worth of the product.
Packaging
Spray Technology: Propelling Toward the Future
Consumers value the convenience and efficacy of spray technology while innovative technology and designs reinforce marketability.
Packaging
A Look to Luxe Pack New York, Tottles, and More Beauty Packaging News for Early May 2013
Learn about new launches from Anisa International, SeaCliff Beauty, Quadpack, HCT, Aptar and many more, and get a preview of some of the launches for Luxe Pack New York 2013.
Packaging
Shelf Engagement: The Beauty of Secondary of Packaging
Enhancing the consumer experience, secondary packaging options can offer a wide array of new opportunities for beauty products.
News
Stop Collecting Underpants and Start Making Money!
Without a plan—and a strong adherence to that plan—profit might never be in the future for your beauty brand.
Packaging
First Impressions
Innovation in cosmetic sample packaging allows marketers to convey the benefits, attributes and value of a product brand to the consumer.
Packaging
Sample Packaging Engagement
Engaging consumers with new or revamped products can be difficult, but developing distinct sampling programs with engaging sample packages is definitely a good start.
Packaging
Pragmatic Approaches
Dan Abramowicz, executive vice president, Crown Packaging Technology; and Kate Achelpohl, director, member communications, PMMI, talk about increased demands for sustainable innovation in packaging from both consumers and retailers.
Packaging
Packaging Material Trends 2010
Complementary to "The Shape of Things to Come." this Q&A with Julie Vergnion, product manager, Rexam Personal Care Division, and Matt Croson, vice president, member services/communications, Packaging Machinery Manufacturers Institute (PMMI) explores material trends for 2010 and beyond.
Packaging
2010 Beauty Packaging Identity Trends
In the beauty industry, packaging plays a central role in the brand experience and being aware of packaging identity trends can be a great indicator of industry trends as a whole.
Packaging
Thinking Outside the (Same Old) Box
With everyone thinking innovation these days, developing beauty packaging that is truly inspired is critical.
Packaging
New Positioning, Exhibitions, and More Beauty Packaging News for Late May 2013
See news from TricorBraun, Gerresheimer, Tullis Russell and more, as well as new beauty packages from Albéa, Aptar, Lumson, Quadpack, World Wide Packaging and more.
News
Beauty’s Eco-ethical Future
From sustainable packaging and ingredients to political activism, ethical issues are reshaping the industry.
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