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103 Results
Type: Article
Section: Brands & Products
Color Cosmetics
Green is the new Black - A Sustainable Mascara from HCP
Discover an innovative and effective mascara solution with a lower environmental impact.
Color Cosmetics
Mascara ‘Wardrobing’ and Seasonless Hues Lead the Color Scene
With foundation, lip products and mascara forecast to see some of the strongest growth, in this interview, Mary Kay's director of global brand marketing shares several trends the company will continue to monitor.
Color Cosmetics
Designed to Disrupt — Formulated to Style
With an ergonomic patented brush, Lash 180° challenges the ordinary and creates a solution to wide eye and messy mascara application. The cutting-edge brush technology combined with a trend setting formulation creates the perfect combination of definition and length.
Digital/E-commerce
How to Level the Playing Field with Ecommerce
Searchability, content quality and product availability create new competitive dynamics in the US mascara, lip stick and nail polish segments.
Color Cosmetics
Simple Brushes, Infallible Look, Pure Expression
Lash Expression, the latest applicator Collection by Albéa, is designed and manufactured by the Albéa Tips Studio. This unique program brings together all Albéa's applicator expertise and know-how: fiber and plastic mascara and brow brushes, lip and concealer applicators, eyeliner brushes and other cosmetic accessories.
Color Cosmetics
Color Cosmetics’ Resurgence
How new packaging and ingredient innovations, as well as claims like cruelty-free, are fueling a rebound.
Color Cosmetics
Color Cosmetic Growth Drivers
From lip products to nails, the color cosmetic rebound is uneven.
Color Cosmetics
Athleisure Makeup and Hair Care by the Numbers
According to NPD, consumers' active lifestyles have been a boon to multifunctional foundations, primers and waterproof formulations, as well as dry shampoos.
Color Cosmetics
The Biggest Makeup Trends of 2018
Though the trends themselves differ, the underlying themes are the same: Embrace who you are and flaunt it unapologetically.
News
May the Force Be With You
Learn about how connecting with consumers on a one-on-one basis has power, but also requires care and strategy.
Color Cosmetics
Man Up
Color cosmetics from a male perspective.
Skin Care
High and Mighty: 2019 to See More Cannabis-based Luxury Beauty
"With the ever-growing interest and preference toward more natural products, consumers look to expand their curiosity, turning to the advantages of cannabis as a key beneficial ingredient."
Color Cosmetics
[special report] US Prestige Makeup Sales 2017-2018
Market growth, top-performing brands and categories, trending ingredients and more.
News
Cosmetics Take a Holistic Approach
There’s a lot to be said for companies that start at the grassroots level. Projects are funded out-of-pocket, personal experience becomes career passion, and end results matter more because they are of one’s own design. For 20-year veteran celebrity makeup artist Susan Posnick, that’s the path she chose to follow when she was diagnosed with facial skin cancer.
Ingredients
Product Development Equals Constant Reinvention
Industry executives are taking a close look at creating sustainable and stable supply chains while creating new innovation or product categories. DuPont™ Natrafil® and Anisa International partnered to create efficiencies while introducing new brushes to the beauty industry.
Color Cosmetics
Crafting Beauty: The MPlus Cosmetics Journey
Founded in 2002, MPlus Cosmetics specializes in contract manufacturing color cosmetics for face, eyes, and lips. The Italian company blends innovative products with cutting-edge brushes, offering fast time-to-market and a comprehensive 360° service.
Packaging
3 Color Cosmetics & Packaging Realities
Insiders chime in on the new normal.
Color Cosmetics
5 New Makeup Innovations
From on-the-go-product formats to new effect pigments, here's a look at innovations shaking up the makeup segment.
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