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Selena Gomez Shines as Pantene's Ambassador

Selena Gomez becomes Pantene's new ambassador.

What's Driving Asia Pacific's Cosmetics Boom?

New report details increasing awareness of personal appearance, growing interest among men and rising incomes.

Clariant Launches Consumer Care Competence Center in Singapore

Clariant opened a new consumer care facility in Singapore.

Louis Desazars appointed President & CEO of Shiseido Europe Region and of Beauté Prestige International

Shiseido Co. Ltd announced the appointment of Louis Desazars as President and CEO effective September 1st, 2015.

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Croda Adds Muller to Personal Care Sales Team

Croda recently appointed Peter “PJ” Muller to its personal care sales team.

Beauty Industry Wakeup Call on Emerging Markets

The rise of India and South Korea, strength in mature markets, trading down in Brazil and slow growth in China.

What’s the StoryScore?

Quantitative measure of storytelling give brands a more meaningful understanding of how well their social content is performing.

Millennials and Brands

What’s a brand marketer to think and, more importantly, what are they to do?

Consumer Note: Women's Spending to Rise

Decision-making impact on beauty and personal care.

Slow Growth Alert: Brazil

New report outlines emerging challenges for beauty and personal care in Latin America.

Unilever Expands in Nigeria to Capture Beauty & Personal Care Growth

Africa's second-largest market is growing at a rate that rivals those of Brazil and Russia.

ASEAN Organic Cosmetics Market Worth $4,410.9 million by 2020

Consumer awareness, rising disposable income and increasing brand investments fueling growth.

Consumer Engagement Anywhere, Any Time: L'Oreal USA Mobile Payment

Initiative creates new points of purchase and other engagement opportunities.

Mary Kay Expands Presence in Latin America

Mary Kay Colombia operations open with an initial investment of $8 million.

US Beauty Spending Decreases as Competition Increases

NPD Group reports that U.S. beauty shopping declined in 2014 to reach the lowest level of shoppers since 2008; cuts are occurring in makeup and fragrance.

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Sex Appeal: Four Tips for Marketing Men’s Products to Guys and the Women Who Buy for Them

Marketers must focus first on aptly targeted emotional marketing and the relevant benefits that products can provide and then on who is making the actual purchase: the man in question or a woman in his life.

It’s All About the Facial Hair: Trends in the Men’s Grooming

Men’s growing interest in their personal appearance and the fashion for full beards is shaping trends within the men’s grooming market.

Manscaping and Subscriptions: New Paradigms in Facial Hair

Competition in male grooming/shaving has been on the rise. The high cost of shaving, a growing acceptance for unshaven faces and the full beard fashion trend contributed to the slowdown of razor and blade sales in 2013. As a result, market leaders are looking to expand their consumer base by capturing a niche but growing consumer group—men that shave their body.