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The Hero Playbook: How Beauty Leaders Balance Iconic Staples with High-Impact Innovation

Fourteen conversations with beauty leaders reveal how to protect and renovate core bestsellers, engineer clinical efficacy, build genuine cultural equity, and turn single-product hits into enduring multi-category franchises.

Diverse hands holding an assortment of skincare and beauty products including serums, lotions, and cosmetics against a sage green background

Vessel Emerges From Stealth to Make Donating Excess Inventory Cheaper Than Destroying It

Colgate K-Pop Demon Hunters toothpaste tube with Bubble Pop flavor and Netflix branding

Colgate Introduces a KPop Demon Hunters Collaboration to Meet Parents' Needs

Colgate launches its new KPop Demon Hunters kids line, marking the first oral care collection inspired by the hit film. The lineup pairs trusted cavity protection with fan-favorite HUNTR-X characters to make brushing more fun for toddlers and young kids.

L'Oréal Revitalift glycolic acid peeling tonic bottle with water droplets and chrome cap

L’Oréal Family Expands Investment Team Following Acquisition Push

LOLA personal care product collection featuring four deodorant and body wash bottles in blue and green packaging

LOLA Launches Hormone-Safe Body Care Collection

The brand claims that the products maintain 1200% ingredient transparency and no ingredients linked to endocrine disruption.

Pink smartphone case with card slots and crossbody strap on neutral background

Fenty Beauty and CASETiFY Serve On-The-Go Glam To Consumers

Beauty meets fashion and tech. CASETiFY's global collaboration with Fenty Beauty debuts a hands-free collection that merges daily tech protection with on-the-go vanity essentials.

Healthcare professional in lab coat reviewing documents at desk with laptop and plant in background

The Doctor Is In: Assessing Physician-Backed Skin, Hair and Nail Care Brands

Split-face portrait showing skin texture comparison with digital pixelation effect on right side against blue background

The New Standard in Effective Skin Care

Visitor photographing museum display with purple-lit exhibition cases and product samples

Celebrating 60 Years of Cosmoprof Bologna

Abstract blue water bubbles with droplets on light background

Consumers Demand Proof – The Skincare Efficacy Race

Spark: October/ November 2026

Decorté Liposome Advanced skincare collection with Ulta Beauty partnership, featuring purple bottles and jar on lavender background

Japanese Skin Care Expands in US Retailers

DECORTÉ, a Japanese prestige beauty brand, announced the launch of its signature Liposome skincare collection in 400 Ulta Beauty stores nationwide on Nov. 2nd.

Estée Lauder luxury beauty storefront with blue marble facade and illuminated interior display

Estée Lauder Raises Growth Outlook as Fragrance Surges 20%, Microsoft Partnership Targets AI Efficiency

Geographically, organic sales increased across all regions, led by Asia/Pacific, up 10%, and Mainland China, up 9%.

Thirteen Lune beauty store interior with wooden display tables and woman's portrait

Thirteen Lune's Studio 13 Accelerator for High Potential Beauty Brands Has Opened Applications!

Woman holding two pink Amika hair care bottles against a neutral background

Color Care & Professional Beauty With amika CMO, Nilofer Vahora

With amika's Protector line landing in Sephora this week, CMO Nilofer Vohara talked color care and marketing to professionals and consumers for maximum impact.

Woman with long brown hair posing with Mes skincare products including cream, lotion, and serum bottles

Jennifer Lawrence Launches New Biodesigned Haircare Brand Created with Arcaea

At the heart of mes° is In Situ° Design, the brand's philosophy of designing haircare not only for how it performs in testing, but for how it performs in the context of real life.

Smiling woman with flowing reddish-brown hair against a warm beige background

Givaudan's SensoTrue DM5 Reimagines Silicone Substitutes for Professional Hair Care

Leveraging biotechnology to redefine silicone substitutes through
professional performance, naturality and formulation versatility.

Hands dispensing BEIIN skincare product from pump bottle in bathroom setting

Behind BEIIN’s Retail Partnership with Credo Beauty

BEIIN founder Leah Kirpalani shares how the brand's retail launch played a part in its growth strategy and what this step means for the brand.