Search Global Cosmetic Industry

20 Results

Type: Article

Section: Brands & Products > News

Men's Hair Care

Brooke Carlson, vice president and general manager, Rusk, discusses the challenges in marketing to men and the factors that go into men purchasing decisions.

Profile: The Tousled Beach Look

George Papanikolas, A-list celebrity hair colorist, got his feet wet studying under Negin Zand, color director at West Hollywood’s John Frieda Salon.

Profile: Fashion Meets Function

It was at her newborn’s baby shower five years ago that licensed physical therapist assistant Joy Kristy Pfister, now CEO of Kristy J, LLC, received her first glimpse of a sun-protective outfit. The gift awakened her to the possibilities of sun-protective clothing for adults, and eventually, daily sunscreen with a luxurious appeal for women.

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The Hair Equation on the Shelf

Complementary to her article The New Hair Equation, Nancy Jeffries highlights products that demonstrate that consumers are showing an increased willingness to pay more for hair care products that address specific needs...

Working Up a Lather

Driven by increasing awareness and concern by consumers about the source and properties of the ingredients in their personal care products, the conversion to more natural formulations in personal care is gathering momentum. The natural hair care category is undergoing a shift as technology and formulations improve, enhancing performance and functionality while maintaining the natural integrity and positioning of the products...

Get a Glimpse: A Beauty Trend Preview from in-cosmetics

The Marketing Trends seminars at the 2013 in-cosmetics event in Paris are set to guide beauty brands through the use of water in products; marketing to emerging demographics, countries and regions; developing products for the long-term; and much, much more.

In Packaging, Less May Mean More

Advances in packaging raw materials and improved production have fostered more sustainable packaging, reduced costs and lighter weight packages.

Finding Your Niche in Salon Hair Care

Salon hair care manufacturers are finding success with brand strategies that include broad product ranges aimed at answering very narrow needs, employing the latest technologies and appealing to causes and lifestyles.

The Imperative Relevance of Ethnic Hair Care

Those groups traditionally dubbed “ethnic” in the U.S.—primarily African-Americans and Hispanics—are a force growing quickly in the hair care market.

Hair Care on the Verge of a New World Order

Hair care saw its best performance in a decade last year, but markets shifts, increased segmentation and niche categories are making the development of growth for hair care a moving target.

Sustainable Amazonian Cosmetic and Fragrance Materials

Leveraging biodiversity, sustainable sourcing and modern processing technology to create new fragrance and and cosmetic actives.

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Sex Appeal: Four Tips for Marketing Men’s Products to Guys and the Women Who Buy for Them

Marketers must focus first on aptly targeted emotional marketing and the relevant benefits that products can provide and then on who is making the actual purchase: the man in question or a woman in his life.

Skin Care and Cosmetics, Naturally!

The global market for natural cosmetics is forecast to grow 9% annually through 2008, when it will reach $5.8 billion. To meet growing demands for effective naturals, companies are peeking in at all points of the globe to source ingredients...

The Mystique of Mainstream Middle Eastern Beauty

A region left somewhat unaffected by the global recession, as well as with a largely young demographic and strong community interest in personal care and appearance, the Middle East’s star is rising in the beauty market.

Identifying Geographic Drivers for Discovery

From moisturizing concoctions in Aboriginal communities in Australia, to garlic-infused nail polish in the Caribbean and teen blogs inspiring consumers the world over, trends have become more global and more niche.

ThermaFuse CEO Van Stamey

A New Slant Salon Hair Care

HeatSmart Complex may be in each of its products for heat-styled hair, but from technology and package design to point-of-purchase marketing and a new business model, a different way of looking at the industry and all kinds of smarts have gone into building the ThermaFuse brand.

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Baby's Skin

The baby care market reflects the consumer’s embrace of balancing luxury health and beauty care with natural and organic ingredients and processes.

Is the Beauty Industry Listening to Multicultural Consumers?

People of color face difficulties in finding the right products, creating both frustration and new innovation opportunities for brands and retailers.

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