Search Global Cosmetic Industry

8 Results
Type: Article
Section: Brands & Products > News
300_Women_Office
Beauty Career Secrets
Inside candidate expectations and management challenges. Plus: attracting and building top talent.
Sep 20th, 2015
A brand’s logo is the first impression for consumers.
3 Secrets to Building a Powerful Logo
Color, shapes and symbols, and considerations beyond design.
Mar 29th, 2021
Marketing Matters: Five Secrets of Beauty Ads
The contemporary consumer wants to feel emotion—and understand the bottom line of an ad—in a flash.
Aug 4th, 2008
The Inside Secrets of Your Outside Partners
Strengthen your business by capitalizing on the companies all along your supply chain.
Mar 8th, 2011
Revealing the Secret of Beauty—It's Elementary
Mintel Oxygen sees elemental influence from earth, water and air on recent product launches in the beauty industry
Jan 3rd, 2012
Case Study: The Secret to Building and Rewarding Product Knowledge
Get an inside look at how StriVectin, a leading prestige skin care company, created almost 12,000 of its own product experts and brand ambassadors.
Oct 9th, 2013
BMS425
People, Passion and a Strong Brand Story: The Secrets to Nabbing an Investor
In what Josh McDowell of Main Post Partners referred to as “an exciting time for West Coast Beauty,” and what Tracy Albert of Deloitte called “the California Gold Rush,” Beauty & Money LA welcomed brands and investors alike to connect and network all under one roof.
Apr 20th, 2018
2 in 1: Makeup Meets Skin Care
Makeup’s dynamic sales growth is, in part, a reflection of the demand for added benefits and natural ingredients, challenging formulators to continually work toward ever-more sophisticated products.
Aug 1st, 2008
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