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Section: Brands & Products > Sun Care
Sun Care
4 Sun Care Differentiation Strategies
Proper testing, communication and added benefits can keep you on the right side of regulations, build consumer trust and generate excitement.
Sun Care
Sun Care: To Scent or Not to Scent
Marketers of sun protection products are challenged to create desire, position an impactful brand, and select a compatible, stable and integral fragrance.
News
Energizer Looking to Restore Top Line Growth for Its Personal Care Division
While Engerizer Holdings' other divisions fared better, the company's personal care brands' sales saw a sales decrease for its Q3 2013.
Consumers & Markets
Swings and Roundabouts in Global Baby Care
BRIC countries China and Russia continue to be a big factor in baby care, which saw consumers worldwide spend more than $14 billion on baby personal care products in 2012. However, Brazil seems to be cooling to this segment.
Sun Care
Insider Insights: Clean Sun, Skin & Beyond
Limited ingredients, regulatory pressure, retailer no-no lists, consumer confusion and concern—sound familiar?
Consumers & Markets
Global Baby Care: Mighty but Small
Euromonitor International explores trends in baby care products during the past year and looks at key growth opportunities in the global market.
Sun Care
A New Day for Sun Care
Strong growth and new innovations are driving this potentially life-saving category.
Consumers & Markets
Baby Care Shows Dynamism in Face of Aging Demographics, Slowing Economies
Baby and child-specific products outperformed all beauty and personal care categories in 2011, generating global retail growth of 7% at fixed US dollar prices. And despite the dual challenge of aging demographics and acute economic instability, the category’s global growth prospects to 2016 look promising. Euromonitor International assesses the main category battlegrounds and identifies where brands ought to be strengthening their positions going forward.
Sun Care
Symrise's SymSol ProSun Solves Crystalline UV Filter Solubility & Stability Problems for Enhanced SPF Defense & Skin Sensory Benefits
By solving common solubility issues (i.e., the re-crystallization of crystalline UV filters), SymSol ProSun supports product efficacy and duration of SPF defense as well as improved sensory experiences.
Sun Care
New Dawn for Sun Care
Technological advances, heightened consumer awareness and emerging markets have fostered a boom in sun care product launches and the continued positive potential of the segment.
Sun Care
Outshining the Sun Care Competition: 10 Innovation Strategies
“Good source of vitamins” and “antioxidant” are among the fastest-growing sun care category claims, per Euromonitor, reflecting the sun-care-and-more approach to many launches.
Sun Care
Mixed Fortunes for Sun Care
Despite slip in global sun care growth, demand remains, according to market research firm Euromonitor International.
Sun Care
Sun Care in the 21st Century
GCI magazine spoke with David Sutton, sun care marketing manager, Dow Personal Care, and Julian Hewitt, technical specialist for Croda Suncare & Biopolymers, about the challenges of creating sun care for today’s market.
Sun Care
3 Ways to Shake Up Sun Care
Fun formats, improved performance and consumer-relevant products are creating newness in the market.
Sun Care
Dynamic Sun Care Sector Continues to Thrive
As the use of sun care products becomes increasingly prevalent globally, the growth rate outpaces the beauty industry as a whole.
Sun Care
Demand Grows for Sun Care Options
GCI
magazine asked Vermén M. Verallo-Rowell, MD, founder of VMV Hypoallergenics; John Paro, president and CEO of HallStar; Eve Yen, CEO of La Fresh Group; Mike Starch, industry scientist, life sciences business, Dow Corning; and a group of experts from BASF about consumers’ awareness of UVA protection, the challenges in creating sun care products and demand.
Sun Care
The 2024 Sun Care Agenda
From fun-screen to multifuctional claims and enhanced performance, sun defense has entered a more dynamic era.
Sun Care
The Urgency of New Strategies in Sun Care
Fast evolving public health and environmental concerns are at odds with rigid regulations and social codes, while the public health controversy on sun exposure grows. The suncare paradox: not enough vitamin D vs. growing cancer rates.
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