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Hair Care Splits in Two: Value Wins at Mass, Treatments Take Off in Prestige

From value-packed basics to $120 longevity serums, hair care is rewriting the rules.

OLAPLEX Shape Set Hairspray bottles in silver metallic cans with black caps arranged in a product display

Olaplex Shape Set Hairspray Eliminates the Hold vs. Hair Health Tradeoff

Organized apothecary shelves displaying amber glass bottles and cream-colored product containers with black caps in rows

Estée Lauder’s Fiscal 2026 Results: Fragrance Leads a Broader Beauty Recovery

"Our One ELC operating model is increasingly enabling the entire organization to move at speed and with discipline.”

K18 Future IQ hair longevity serum bottle with molecular graphics on iridescent background

Hairspan Goes Luxury: K18 Bets $120 That Hair Longevity Is Beauty's Next Premium Frontier

K18 just redefined luxury hair care with a $120 longevity serum that prevents aging before it starts.

Close-up portrait of a woman with blonde wavy hair and natural makeup against a neutral gray background

Hairspan: Defining the Next Frontier of Hair Longevity

A new movement is emerging as a defining structure for formulation strategy, functional claims and consumer education, and positions the hair and scalp as a biological system designed to be preserved over time.

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As the Hair Care Market Booms, New Ingredients Drive Fresh Innovation

All signs point to a market shifting toward performance, treatment and scalp-led solutions.

Goddess hair care products splashing in water with dynamic liquid movement

Goddess Maintenance Makes the Wash Step the Treatment

Rather than treating shampoo as a reset button that strips and conditioner as a quick fix that coats, Goddess Maintenance reframes the wash as active treatment.

Estée Lauder retail storefront with glass windows and blue marble-like exterior

Estée Lauder’s Turnaround Takes Hold: Margin Repair, Category Momentum and a Clearer Path Back to Growth

Net sales rose 6% to $4.2B (organic +4%), with strength across prestige skin care, fragrance and hair care offsetting near-term makeup disruption.

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Meet the 2026 C&T Allē Awards Finalists – Trailblazers in Beauty Innovation

The 2026 C&T Allē Awards are just around the corner, celebrating the trailblazers of beauty innovation on May 18, 2026, in NYC. This year’s finalists represent the pinnacle of creativity, science and vision. Meet this year's contenders.

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Beauty's What's On the Inside: Ingestible Beauty Takeaways for 2026

Beauty is turning outside in with the rise of ingestible beauty collagens in new forms and flavors.

Beauty influencer recording makeup tutorial with ring light and lipstick

How K-Beauty Conquered 2025 Through TikTok Shop and Product Innovation

K-Beauty has captured consumers' attention — and capital. While TikTok has accelerated brand discovery, product innovation has fostered consumer engagement. Here, TikTok's Ajay Salpekar helps us dig into what makes these products so successful.

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The Beauty Contract: What's Fueling the Top 10 Gen Z Brands and Products?

Insight platform [cafeteria] listened to 2,100+ of its teen and Gen Z users to curate 335 hours of insights about 270+ beauty brands and behaviors to find what's driving these next-gen shoppers.

[Interview] Ajay Salpekar, TikTok Shop's Head of Beauty, On Online Shopping, K-Beauty Trends and Small Businesses

TikTok Shop is transforming the beauty landscape through personalized exploration and discovery. Global Cosmetic Industry spoke with Ajay Salpekar, TikTok Shop's head of beauty, for more insights.

Smiling woman in mint green ribbed top sitting on couch, reaching toward camera

2026 Beauty Preview: from Neuro Skin Aging to Cautious Shoppers

Specialists in ingredients, packaging, marketing and more speak out on what's ahead for the industry.

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The Hair Repair Dream Team: Next-Gen Ingredients Are Here

Consumers increasingly seek out products to counteract hair damage resulting from heat styling, chemical treatments, UV exposure and environmental pollutants.

Beauty Agent Studio

TRiiSO LLC Expands into Personal Care

TRiiSO LLC has announced the launch of TRiiSO Beauty, its new division dedicated to the personal care industry.

Behind-the-scenes beauty makeup preparation with skincare products and models

COSRX Makes History as First Korean Skin Care and Hair Care Brand to Sponsor Paris Fashion Week Main Season

COSRX celebrates a historic milestone as the first Korean skin care and hair care brand to sponsor Paris Fashion Week.

Wavy blonde and brown hair cascading down with soft, blended highlights

Active Concepts Launches AC Curezyme, Ushering in the Post-Quat Era for Hair Care

The ingredient is based on an active that mimics an enzyme naturally found in skin and hair follicles to create essential peptide bonds. This is paired with a plant-based alternative to keratin, creating an optimized enzyme-to-protein ratio.