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Section: Brands & Products > Devices/Tech

Beauty and technology are increasingly inseparable. From R&D and product development to marketing and logistics, digital innovation is central to the industry’s next phase.

Beauty Tech Trend Tracker: AI is Everywhere

From virtual try-ons to AI-driven trend tracking, tech is enabling brands to move more nimbly.

Gravel AI can be used to proactively surface new applications for known ingredients as well as bringing forth fast-growing and fast-declining ingredients across applications and marketing claims.

Join Our Beauty Ingredient & Business Intelligence AI Demonstration

Using Gravel's AI-powered platform, users can systematically identify the fastest-growing products and beauty brands for individual ingredients.

There is no question that AI is creating a new lens to look through for skin care. Skin analysis is at everyone's fingertips, as is individualized skin care products.

5 AI Skin Care Technologies Pushing the Industry

There is no question that AI is creating a new lens to look through for skin care. Skin analysis is at everyone's fingertips, as is individualized skin care products.

Sequential learning can train AI systems on relatively tiny beauty formula data sets.

The Beauty of AI is Speed

Artificial intelligence is accelerating beauty innovation behind the scenes.

The study of 431,321 participants utilized the skin analysis platform Eve M, which incorporates AI, to identify key inflection points of wrinkle development and severity.

EveLab Insight Releases Preliminary Findings of Skin Aging with AI-Driven Research

The study of 431,321 participants utilized the skin analysis platform Eve M, which incorporates AI, to identify key inflection points of wrinkle development and severity.

The Sustainability Navigator equips marketers with the data needed to plug that gap and reach these sustainability KPIs, per the company.

Provenance Launches AI-powered Sustainability Navigator

The Sustainability Navigator equips marketers with the data needed to plug that gap and reach these sustainability KPIs, per the company.

As with the wider economy, beauty innovation seems poised to accelerate with new AI-powered tools that allow users to chat with a virtual consultant, reverse engineer products, build new products to a wide array of regulatory, sustainability and retailer requirements, anticipate consumer liking based on reviews of existing similar products, and much more.

AI is Already Reshaping Beauty

From product development to rapid ingredient discovery and accurate skin analysis, artificial intelligence has arrived.

'I grew up in Minnesota, where my early experiences as one of the few kids of color at school imbued in me the importance of inclusion and its impact on development and growth,' said co-founder and CEO Asha Shivaji. 'This early passion for inclusion stuck with me throughout my career, where time and time again, I saw brands wanting to do right by consumers but falling short, which is exactly where our journey with SeeMe Index began: a vision to bridge the gap between brands and consumers, ensuring that every individual is represented and acknowledged. We recognize the power of responsible AI in achieving this goal while emphasizing the importance of human oversight via experts and advocacy groups. We invite brands and consumers alike to join us in creating a world where inclusivity is the norm, and through the SeeMe Index, we provide the means to make it happen.'

Can AI Make Beauty More Inclusive?

"I saw brands wanting to do right by consumers but falling short, which is exactly where our journey with SeeMe Index began: a vision to bridge the gap between brands and consumers, ensuring that every individual is represented and acknowledged."

The company uses advanced imaging technology and parallel polarized light to accurately detect glossiness issues at both the surface and deep levels of the skin.

EveLab Insights Develops Glossiness Detection for AI Skin Analysis

The company uses advanced imaging technology and parallel polarized light to accurately detect glossiness issues at both the surface and deep levels of the skin.

'At ELC, technology is always in support of our enduring strengths of high-quality products and high-touch consumer experiences,' said Jane Lauder, EVP, enterprise marketing, and chief data officer, The Estée Lauder Companies.

The Estée Lauder Companies x Microsoft Corp. Tap Generative AI to Respond to Emerging Trends & Boost Speed to Market

Generative AI tools will be used to assist product development teams to tap into emerging product and ingredient trends to launch to market faster.

“At NAOS, we focus on skin health rather than surface aesthetics,' said Mikael Coste, chief digital officer at NAOS. 'Our unique ecobiological approach treats the skin as a dynamic ecosystem, addressing the root causes of imbalances and promoting skin function.'

NAOS x Haut.AI Launch AI-driven Skin Observer Tool for Personalized Beauty

The system taps Haut.AI's algorithms, which draw on more than 150 data points to generate comprehensive, clinical-grade skin analyses.

Some roles of the robots include preparing hair fiber samples, which a robot named Ariana performed. The work helped in the development of the Dove Intensive repair line.

Unilever's AI and Robots Help to Develop Beauty Products and Patents

Some roles of the robots include preparing hair fiber samples, which a robot named Ariana performed. The work helped in the development of the Dove Intensive repair line.

AI can help brands quickly and efficiently formulate toward key clean and sustainable goals.

Beauty's AI Revolution: Speeding Up Product Innovation: NOW AVAILABLE ON DEMAND

In this exclusive briefing, beauty brands, contract manufacturers and R&D chemists will learn how to leverage even small data sets to generate winning formulations.

'We envision a world where skin care isn't about guessing,' said Anastasia Georgievskaya, co-founder and CEO of Haut.AI. 'It's about brands understanding the uniqueness of their customers shopping online and delivering a data-driven experience that benefits both brands by increasing sales and customers who get better value for money.'

Haut.AI Gains Funding from LongeVC and Grupo Boticario VC Arm for Generative AI Skin & Hair Platform

"We envision a world where skin care isn't about guessing; it's about brands understanding the uniqueness of their customers shopping online and delivering a data-driven experience..."

About 56% of beauty and personal care industry professionals expect 2024 performance to improve slightly from 2023, while 46% expect 2028 performance to improve greatly from 2023.

The Next 5 Years in Beauty: AI, Hero Ingredients, Pricing & More

Highlights from Euromonitor’s Voice of the Industry beauty professional survey point to emerging investments, trends and more.

According to the authors, the use of hand images for accurate age prediction 'offers a viable alternative to traditional facial photo methods and promotes fairer AI solutions.'

Hands Give Away Chronological Age, Just Like Faces: New Report

“Our research demonstrates that your age can be determined just as accurately from a picture of your hands as from your face,” said Anastasia Georgievskaya, the CEO of Haut.AI.

CARA AI from The Good Face Project allows beauty pros to converse with a narrowly trained generative AI interface, thereby accelerating the development process and quickly addressing questions and concerns.

A ChatGPT for Beauty? The Good Face Project Has One.

A new consultative AI-powered tool can reportedly help brands optimize or even reverse-engineer formulations in seconds.

Retailers and beauty brands can provide expert advice and tailored product recommendations based on users’ characteristics, preferences, skin concerns and analyses and visualization and digital try-on experiences.

Revieve Expands Digital Beauty with Google Cloud Partnership

Retailers and beauty brands can provide expert advice and tailored product recommendations based on users’ characteristics, preferences, skin concerns and analyses and visualization and digital try-on experiences.

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