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Section: Brands & Products > Fragrance/Home

Thinking Outloud: Paint It Black

Nothing stands out from the all-black crowd of recent fragrance releases for men.

CTFA Hosts Fragrance Day

CTFA goes to Capitol Hill to impart the scientific, technological and physiological elements involved in creating fragrances...

Rules & Revelations: Fragrance Regulations Demystified

The casual fragrance consumer is unaware of the degree of sophistication and obligatory controls facing fragranced-product manufacturers.

Scent Sleuth: From Profile to Perfume

A perfumer’s job begins with an imaginative profile, positive emotional triggers and balanced ingredients that make it unique and recognizable.

Scent Sleuth: Holiday Fragrance Mania

Scent Sleuth: The Fragrance Dilemma

The current world of fragrance supply demands creativity, networking and “homework” from smaller brands looking for suppliers.

Scent: New Frontiers in Branding

Scent can strengthen an emotional connection to a brand, and innovative technologies are providing more ways to create and reinforce this powerful bond.

Selling and Marketing Scents

On April 12, The Fragrance Foundation presented a panel discussion at New York’s Museum of Television and Radio. Selling Scents II: Non-traditional Ways to Sell and Market Fragrancewas the second in a series...

Sensorium Delights at Firmenich

Firmenich invited press to its New York City offices to participate in Sensorium, a concept introduced by Firmenich to “reconnect the consumer to the dream” of fragrance, and to reflect and stimulate thinking about fragrance and flavors in different ways...

Global Air Care

The global air care market is anticipated to grow to $7.2 billion annually by 2010, but manufacturers must tailor their approach to global markets. Growth is expected to be driven primarily by sprays and electric devices.

Growth for the Long-term

The mature luxury fragrance sector is seeing rejuvenation in some markets. Euromonitor International looks at key regions and some future strategies for maximizing the category’s potential.

Profile: Expressing Individuality

Profile: Changing the Mood

Fragrance can encourage certain moods and impact behavior. Danielle Kelli Fleming, a certified behavior therapist, became intrigued with the connection between scent, mind and mood during her graduate work in human behavior and psychology.

Pleasurable Pastimes

Fragrances are taking center stage to include global influences that remind consumers of luxurious and pleasurable pastimes.

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Packaging Signature Scents

Annette Green, president emeritus, The Fragrance Foundation, provides GCI with insight into the evolution of fragrance, the unique challenges in designing packaging for fragrances and her thoughts on fragrance consultant Victoria Frolova’s “best things about fine fragrances now” and their impact on packaging.

From left, Maria Ianni, senior fragrance category specialist, NPD Beauty; Rochelle Bloom, president, The Fragrance Foundation; Rachel Herz, professor and author, Brown University, at The Fragrance Foundation’s Think Tank presentation Odor Preferences: Developing Fragrances for the Global Market.

Odor Preferences Focus on Think Tank

Odor Preferences Focus on Think Tank The Fragrance Foundation held its first Think Tank presentation of the year in March. The event, Odor Preferences: Developing Fragrances for the Global Market, was held...

Keeping Candles Lit

The candle category holds its own in the global air care market as a vibrant and integral category in home decor, while fragrance and innovation cements its hold on consumers’ imaginations.

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In Sight—Fragrance and Raw Materials: Birds of a Feather

There is more to fragrance formulation than meets the eye—or nose that is. Both raw material and fragrance formulators spend significant time in the lab testing different materials to determine which ingredients, oils, extracts, etc. best meet their formulation and consumer’s needs. And although fragrance and personal care are two different industries, the discovery processes prove similar...

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