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Screenshot 20250411 121124 Editor Lite

12 Top Trends and Buzzwords in Beauty at In-Cosmetics 2025

Here's a quick rundown of the top trends in beauty ingredients and concepts we saw at In-Cosmetics Global 2025; and this is just a sampling.

For athletes who face intense sun exposure and sweat conditions, sunscreen development requires careful formulation to achieve effective protection, durability, and a cosmetically elegant feel.

SPF Sunscreen: A Run Towards Healthier Sunscreen by Sun Deep Cosmetics

Nikita Gill and Jocelyn Manfut from Sun Deep Cosmetics explain the difference in sun protection ingredients and emphasize the importance of using the right formulas for athletic consumers.

Growing the algae terrestrially in bioreactors takes only 10% of the land area of comparable crops, per the company. Upwell Cosmetics will reportedly offer sustainability metrics on CO2 and water usage per batch of material.

Upwell Cosmetics Brings Algae-derived Wax to Beauty

Applications include lip products, reef-safe sun care, hair care, deodorants and more.

DNA Genese engages in the genetic analyses of plants to not only provide demand for traceability and transparency to consumers regarding material origin or quality, but also to prevent supply chain frauds of high-value naturals.

DNA Cosmetics Consortium Boosts Genetic Screening of Naturals: UPDATE

The consortium will provide models to the cosmetics/perfume sector to ensure the safety of plant raw materials and allow for better control of natural resources from the plant to the consumer.

Sunscreen materials were at the center of a recent European court case that calls into question the enforceability of animal testing bans.

EU's Cosmetics Animal Testing Bans Challenged in New Court Decision

Cruelty Free Europe's director of science and regulatory affairs, Emma Grange, Ph.D., said: “This decision is a huge backwards step in our fight to stop animals suffering and dying in the name of beauty."

According to the company, the aesthetic benefits unveiled through these formulations result from various Siltech ingredients including the flexible film-forming resin Silmer UR-5050 (INCI: Bis-Hydroxypropyl Dimethicone/SMDI Copolymer), offering durable staying power.

Siltech Rolls Out High-performance Silicone Formulas for in-cosmetics 2024

The premium functional and aesthetic benefits of the sunscreen, color, skin care, makeup remover and shampoo bar formulas result from multiple Siltech ingredients.

Microplastic alternatives offer a range of effects, including blurring, across an array of cosmetics.

Shin-Etsu Silicones of America Introduces Soft-Focus Microplastic Alternatives for Cosmetics

These ingredients are designed to replace traditional microplastics, while maintaining aesthetic, sensory and functional qualities in cosmetic formulations.

Annika Groenick, product and sales manager, Berg + Schmidt GmbH & Co. KG, says, “Sun care has traditionally been a category driven by seasonal sales. As UV radiation is known to be one of the major causes of skin cancer and premature skin aging, SPF is essential not only in traditional sunscreens but also in daily care products.'

Insider Insights: Sun Care & Color Cosmetics Trends + Launches | Packaging for Beauty | Ingestible Best Practices

Multi-functionality and sustainability are dominating these markets.

FARMAL AF 1100 is a derived natural option for a variety of personal care applications including sunscreens, deodorants, lotions, dry shampoo, color cosmetics and aerosolized products.

Ingredion's FARMAL AF 1100: a Biodegradable, Aluminum-free Polymer for Beauty

FARMAL AF 1100 is a derived natural option for a variety of personal care applications including sunscreens, deodorants, lotions, dry shampoo, color cosmetics and aerosolized products.

Nipaguard SCE Vita is based on 100% renewable sorbitan caprylate and offers a natural preservation system.

Clariant Presents Nipaguard SCE Vita and Aristoflex Sun to Address Evolving Preservation, Sunscreen Demands

These innovations are said to empower formulators to create the next generation of cosmetics and sun care products that meet rising expectations for eco-consciousness, efficacy and consumer experience.

Hostacerin CCT enables stable, low-viscosity skin care and wet wipes and can boost moisturization in formulas.

Clariant Enables Minimalism, SPF Efficacy with Hostacerin CCT, Eclipsogen CAP + Nanocon Series

During in-cosmetics Asia, Clariant debuted its Hostacerin CCT emulsifier with wide-ranging formulation capabilities in addition to the new Eclipsogen CAP series of encapsulated UV filters for high UV protection efficacy at low concentrations.

Sun care is no longer limited to standalone sunscreen products. Instead, it’s becoming an essential feature across categories like skin care, makeup and color cosmetics. This shift represents a significant opportunity for brands to meet evolving consumer needs while staying ahead of the competition.

Supergoop!, Amorepacific and Beiersdorf Experts Talk Beauty's Sunification

Sun care is no longer limited to standalone sunscreen products. Instead, it’s becoming an essential feature across categories like skin care, makeup and color cosmetics.

Innovative, eco-friendly ingredients are reshaping the cosmetics industry, offering sustainable alternatives without compromising performance.

Innovations in Sustainable Beauty: Exploring Eco-friendly Ingredients and Solutions

Discover the latest in sustainable beauty, including biodegradable ingredients, bio-based alternatives and eco-friendly solutions for skin care, hair care and cosmetics. Explore how brands are leading the way in clean, conscious formulations.

Current scientific literature points to “growing evidence that cellular senescence may be an essential mechanism that drives organismal aging,” including in the skin, leading to common issues such as “wrinkling, sagging, dryness or age spots.”

Beauty’s War on Senescence: Ingredient Trend Tracker

Regenerative technologies that clear the skin of zombie cells are reshaping beauty claims possibilities. PLUS: in-cosmetics Global 2024 ingredient highlights.

BASF has launched a new synthetic peptide for skin care that aligns with the slow aging trend.

New Beauty Ingredients: from Pro-aging to Ingestible Sun Defense

To keep beauty innovators up on the latest technologies, Global Cosmetic Industry and Cosmetics & Toiletries prepare ingredient trend bulletins breaking down the latest emerging technologies, clinicals and more.

“Consumers are increasingly asking for highly effective sunscreens and daily moisturizers with integrated sun protection that also protect the environment,' said Martina Issleib, global product manager functionals at Symrise.

Symrise's SymEffect UV Boosts Sustainable SPF

The in-vivo-tested booster can reportedly address the challenge of manufacturing SPF sunscreens with high concentrations of UV filters by enabling manufacturers to achieve higher protection at the same UV filter concentration in a product.

The pigment is made with globally approved color additives for cosmetics and supports vegan formulations; *image shown is a depiction only.

Sun Chemical Adds Chione Electric Amber SB90D to its Effect Pigments Lineup

It is designed for use in bold, high-impact cosmetic, skin care and sun care applications.

The Solésence Beauty Science program draws from white label, SPF-infused beauty products, including Solésence Beauty Science's Multi-Cultural Magic SPF 50+, Lip Oil SPF 40+, One & Done SPF 40+, and Clean Mineral UV SPF 50+.

Solésence Beauty Science Launches Beauty Now Accelerator Program

The program draws from white label, SPF-infused beauty products, including Solésence Beauty Science's Multi-Cultural Magic SPF 50+, Lip Oil SPF 40+, One & Done SPF 40+, and Clean Mineral UV SPF 50+.

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