Search Global Cosmetic Industry: Page 31

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Type: Article

Beyond One Dimensional

Supplemental to Fanning the Flames of Innovation, from the June 2008 issue. MWV (MeadWestvaco) discusses brand/supplier partnerships, brand/packaging strategic uses, sustainable packaging and more.

Latin Beat: Coty Reinforces Latin American Brand Presence

Pace of brand expansions and launches underscore growing opportunities in the region.

Inside Brazil: Beauty Sales Grow 18% in First Half of 2009

Growth in 2009 expected to be in the double-digits; retailing options remain fluid and dynamic.

Over 600 companies will exhibit at in-cosmetics 2013, providing ample opportunities to do business and network with thousands of industry professionals.

in-cosmetics Returns with Brand New Content

The 2013 Paris event, April 16–18, expects more than 600 exhibitors, providing ample opportunities to do business and network with thousands of industry professionals.

Squeak Sood

Read the Label: Squeak Cleansing Powder by Sood

This "Read the Label" looks at sustainable, water-efficient, natural and conscious beauty with a review of Squeak cleansing powder by Sood. The product contains corn and tapioca starch, inulin, citrus essential oils and more.

This 'Read the Label' is focused on sunscreen with Nivea’s Sun Protect & Dry Touch Sunscreen Spray SPF 50 with key ingredients such as octocrylene, homosalate and more.

Read the Label: Nivea's Sun Protect & Dry Touch Sunscreen Spray SPF 50

This "Read the Label" is focused on sunscreen and reviews Nivea’s Sun Protect & Dry Touch Sunscreen Spray SPF 50, which includes key ingredients such as octocrylene, homosalate and more.

Packaging Skin Care: Insights for a Healthy Future

How U.S. consumer insights impact packaging strategy.

Leveraging Consumer Research To Fuel Packaging Innovation

Through understanding the consumer, every aspect of packaging can be elevated to help brands win.

Pleasurable Pastimes

Fragrances are taking center stage to include global influences that remind consumers of luxurious and pleasurable pastimes.

Lab Test Equipment Update

Using techniques that map the skin, practitioners can scientifically measure products’ effects.

Chemical Reaction: Cognitive Dissonance

There are brand owners who employ a manipulative marketing strategy called “cognitive dissonance,” creating a disconnect that separates a product from its intended purpose, which then becomes the key to its success.

Sniffing Out Trends

Understanding a broad range of trends and consumer lifestyles will lead to fragrances that unlock the essence of a brand.

Chemical Reaction: Looking Back on 10 Years

As he marks a decade as a GCI magazine columnist, Steve reflects on the evolution of his written word and the industry.

A Market Fit—The Evolution of Deodorants and Antiperspirants

Picking up on the key differences of consumer markets gives products new areas of expansion, even when the products offer relatively similar benefits.

Learning From France’s Savvy Beauty Consumers

How consumer insights gleaned from French consumers impact packaging decisions and strategies.

Rather than focusing on the mix-ups of other brands and the plethora of misinformation available to the public, sun care brands should focus on assuaging customer concerns by speaking clearly and coherently to their testing policy.

4 Sun Care Differentiation Strategies

Proper testing, communication and added benefits can keep you on the right side of regulations, build consumer trust and generate excitement.

Blurring the Boundaries: Shifts in Beauty Retailing

Retailers at both the top and bottom end of the price scale have adjusted their strategies in response to the consumer trend for shopping, blurring the boundaries between typically mass and typically premium channels.

An Oasis in the Land of Confusion

A new personal care and cosmetics-oriented organization throws its hat into the fragmented organic certification ring.

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