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Type: Article
Event Coverage
London Glam: A Worry Society? CTPA Annual Business Forum
The Cosmetic, Toiletries and Perfume Association’s annual business forum at The Barbican Centre. This year’s conference was a sellout, with 150 delegates, speakers and guests participating in the two-day event.
News
Beyond the Moon
It is no longer enough for a product to simply do what it claims to do in order to succeed. Products must appeal to consumers by catering to their social consciousness.
Consumers & Markets
Boucheron Relaunches; Jimmy Choo Arrives in Argentina
Shows move out of Latin America while brands move in.
Consumers & Markets
Excerpt: China Consumer Mindset Shifts
Some trends that were already emerging pre-COVID-19 have been further accelerated by the pandemic. National Pride, a trend that has been simmering in recent years, is now in full swing.
Packaging
Indies Around the World
Upstart brands’ global reach continues to expand across geographies, bringing new brand stories and marketing approaches that differ notably from their U.S. counterparts.
News
Survival of the Cleanest
What does “clean beauty” mean, to whom and how is the definition evolving?
Skin Care
The Golden Girls: How 70 Became the New 20
Brands looking to add diversity to their marketing and advertising efforts should look no further than the ways in which the industry is embracing these silver-haired stunners.
Color Cosmetics
Estèe Lauder and YouCam Makeup: A More Experiential Retail Platform
We caught up with both Alice H. Chang, CEO of Perfect Corp.and a spokesperson from Estèe Lauder to find out more about why brands and physical retailers are leveraging this technology and how marketers can take advantage of AR beauty looks.
News
Heritage Beauty Needs to Go Social
What to do when the old standbys of brand reputation and repeat purchases no longer apply.
Consumers & Markets
Multinationals are Missing Out on Multicultural Beauty
There are untapped market potential and challenges, offering opportunities for niche players.
News
More Green Talk
Skin Care
Adjusting to the Natural Impact
The growth of naturals has impacted business opportunities and potential. Ingredient suppliers share their stories.
Packaging
The Second Moment of Truth
Purchase engagement represents the first moment of truth between a product and a consumer, but the actual application of the product represents a potentially even more important second moment of truth.
Fragrance/Home
New Avenues Pick Up Slack in Fragrance Sales
Ancillary products have become the primary vehicles through which consumers experience fragrance.
Packaging
What’s Next in Beauty Packaging Design?
If you have a packaging design you’d like to be recognized on a global scale, enter it now into the Pentawards Beauty, Health and Body category before entries close on Friday, March 31, 2023.
Packaging
MULTISENSORY PACKAGING - Feng Shui or
Feng Sway
Much time is expended weighing the effects of online sales, and the increased turmoil it’s etching on physical store relevance. This points to the necessity for marketers to visit and explore impactful methods to re-engage shoppers, influencing their in-store purchasing decisions.
Skin Care
CEW Beauty Awards Honor Performance Products
The annual beauty awards event featured CEW president Carlotta Jacobson, host Mario Cantone,
Allure
editor Linda Wells, beauty bloggers and more.
Event Coverage
CEW UK 2011 Beauty Awards
Twenty-four brands take home CEW UK awards; Chanel’s Bleu de Chanel men's fragrance takes home both U.K. and U.S. CEW awards.
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