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“I have been a lifelong fan of Revlon and I am so excited to be partnering with them on my first fragrance,” said Ice Spice.

Revlon Signs Global Fragrance Licensing Deal with Musician Ice Spice

Ice Spice will partner with Revlon’s experts to develop a bespoke fragrance line, expected to release in 2026.

Arden Acquires Riviera Concepts’ Fragrance Brand Portfolio

Elizabeth Arden, Inc. announced it has acquired the brand licenses and certain assets of Riviera Concepts Inc. Brand acquisitions include the Badgley Mischka® fragrance...

The Estée Lauder Companies first invested in Exuud in the second half of 2024.

Estée Lauder Companies Partners with Exuud on Technology Platform for Fragrance Innovation

The exclusive agreement will allow the Estée Lauder Companies to build upon Exuud's patented fragrance delivery system.

Coty and GUESS? Announce Collaboration to Develop; Market Fragrance Lines

Company plans to position the fragrance for accelerated global success; Coty also undertakes distribution rights of existing GUESS fragrances.

Alexander McQueen Enters the Fine Fragrance Business with P&G

P&G will begin to develop and market fragrances under the Alexander McQueen brand name to expand its business into the fine fragrance category.

Study Shows Scents, Not Celebrity, Drive Fragrance Consumption

According to a study by Total Beauty Media Group, surveyed women said they are most swayed by scent strips and in-store trials when shopping for a fine fragrance.

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Firmenich Fine Fragrance Adds 9 Perfumers

Armand de Villoutreys, president, perfumery and ingredients, noted: “Our leadership in fine fragrance is anchored in the passion, creativity and innovation of our perfumers … I look forward to seeing how our new perfumers, guided by our masters, will make their mark in the world of perfumery.”

In Latin America, Fragrance Trends Affecting Several Beauty Categories

Euromonitor is tracking how fragrance is having an impact on beauty products in the hair care and deodorants categories in Latin America.

Everyone’s a Critic: Are Fragrance Bloggers and Critics Good for the Industry?

A look at fragrance bloggers and critics explores issues that are relevant to every brand, marketer and company striving to understand and embrace consumers who actively build, own and share their product experiences.

The Tilleul fragrance from Parfums d’Orsay Paris’ Intemporelle range is the company’s best seller.

Telling the Story of Luxury Fragrance

As the fragrance segment begins to bounce back from a downturn exasperated by market saturation and consumers’ shrinking discretionary spending, brand owners are again looking for a way to entice consumers to their scents. And for two perfume houses—Histoires de Parfums and Parfums d’Orsay Paris—playing up their traditions of history and storytelling, as well as closely knowing their consumers, has them seeing brighter days ahead.

Iggy Azalea launched her own unisex fragrance, Devil's Advocate.

Iggy Azalea Launches Devil's Advocate Fragrance

The fragrance features notes of mandarin and bergamot, combined with "the richness of olibanum crystals. Intoxicating vanilla orchid unites with the warmth of sustainable, ethically sourced Australian sandalwood, enhancing the exotic patchouli leaves for an enticing heart note."

Hear more on this topic at Beauty Accelerate Virtual. $89 for 4 days, as of Oct. 7. See details below.

Beauty Accelerate Virtual: Fragrance Allergens—Are You Compliant?

During Beauty Accelerate Virtual, Luke Grocholl, Ph.D., of MilliporeSigma, will detail regulatory requirements and guidelines that impact fragrance ingredient selection, as well as label requirements for key ingredients.

Avon Q2 2010 Growth Led by Fragrance

Revenue of $2.7 billion 8% higher year over year; beauty sales grow 9%, led by 16% gain in fragrance.

(L to R) Farah K. Ahmed (Fragrance Creators), Sumit Basin (Estee Lauder) and Cynthia Reichard (Arylessence) unite for the 'Fragrance Stewardship in a Digital Age' session.'

Fragrance Creators x Arylessence x Estee Lauder Takes the Stage at WPC 2022

The organizations unite for the "Fragrance Stewardship in a Digital Age" session.

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Inter Parfums Acquires Kate Spade Fragrance License

With the 11-year exclusive deal, Inter Parfums will create, produce and distribute new perfumes and fragrance-related products for Kate Spade stores and retailers globally.

NPD Finds Majority of America Consumers Using Fragrance, Fragranced Products

NPD finds that U.S. consumers’ intent to buy was high in the fragrance category in 2014; in the men's fragrance category, Gen Y is driving much of the activity.

Moroccanoil Launches First Fine Fragrance, L’Originale Eau de Parfum

The fragrance is inspired by the scent commonly found in the brand’s beauty products and includes notes of citrus, camellia and sandalwood.

Ariana Grande Grows Cloud Franchise with New Cloud Aurora Fragrance

Following the success of Cloud Pink in 2023, Cloud has become Grande's top-selling fragrance line.