As men's beauty brands continue to gain popularity, the Cosmetify Index 2020 shows the Top 10 brands that men favor.
Further reading: Unilever Closes Gender Gap, Represents Gender Balance
According to Cosmetify, the rise in gender-neutral packaging is responsible for the increasing interest in men's skin care and grooming.
The Top 10 brands are:
- Clinique for Men
- Wahl
- Bulldog
- Man Cave
- Kiehl's
- Elemis Mens
- L’Oreal Men Expert
- House99
- Anthony
- Proraso