The Essence of Life – Why We Need Fragrance In Our Daily

May 27th, 2010
May 27th, 2010
London, UK
Europe
Phone:020 7940 2900
Monell Chemical Senses‘ Center's Pamela Dalton will explain how smells affect humans physically and emotionally, Christophe Laudamiel will explain the craftsmanship and the artistry in developing the scents, and a P&G representative will outline the latest trends in the use of fragrance to extend brand values across product and lifestyle platforms. Stephen Weller, director of communications for IFRA, will facilitate the discussion.