
The Estée Lauder Companies has launched its Estée Lauder brand on the Amazon.ca Premium Beauty store, following its fall 2024 launch on the platform's U.S. counterpart.
This announcement comes shortly after The Estée Lauder Companies introduced its 10th brand, The Ordinary, to the U.S. Amazon beauty store in May 2025.
Canadian customers can now shop Estée Lauder’s products like Advanced Night Repair Serum and Double Wear Foundation on Amazon.ca, along with other brand favorites, for a convenient online shopping experience.
“This launch marks a significant milestone for the Estée Lauder brand in Canada,” said Justin Boxford, global brand president, Estée Lauder. “We’re thrilled to partner with the Amazon.ca Premium Beauty store to bring our globally renowned products to Amazon customers in Canada. Grounded in our night science leadership, skin tone authority and fragrance expertise, we’re excited to deliver our hero products and an elevated, high-touch experience through the lens of ‘The Beauty of Performance.'"
"We're excited to welcome the iconic Estée Lauder brand to Amazon.ca, expanding our premium beauty offering to customers across Canada," said Eva Lorenz, country manager and vice president of Amazon Canada. "This launch builds on our successful relationship with The Estée Lauder Companies and represents a significant milestone in our journey together. We've worked closely with the Estée Lauder team to create a shopping experience that honors the brand's rich heritage while making their beloved products more accessible to Canadian customers who appreciate the convenience of shopping with Amazon."