Taking place at Lincoln Center in New York, The Fragrance Foundation’s 2011 FiFi Awards ceremony bestowed its crystal statuettes to more than 30 fragrances. Among the winners were:
Fragrance Hall of Fame Award
- Women’s—Issey Miyake L’Eaud’Issey, Beauté Prestige International
- Men’s—Jean Paul Gaultier Le Male, Beauté Prestige International
Consumer’s Choice Award
- Men’s—Bath & Body Works Signature Collection for Men Twilight Woods
- Women’s—Bombshell, Victoria’s Secret
- Fragrance Superstar—Gucci Guilty
- Fragrance Sales Breakthrough of the Year—Mary J. Blige and Carol’s Daughter
- The Elizabeth Taylor Fragrance Celebrity of the Year Award—Halle Berry
- New Fragrance Celebrity of the Year Award—Fergie
Editorial Excellence in Fragrance Coverage
- Women’s Scent Feature Winner—Allure, Poetic License, September 2010
- Men’s Scent Feature Winners—Elle, Picking Up His Scent, December 2010 and Marie Claire, Making Scents for Men, October 2010
- Women’s Scent Bite Winner—Elle, Mix Masters, September 2010
- Blog—Elle.com, An Eau of Our Own, October 2010
Technological Breakthrough of the Year
- Fragrance Creation & Formulation—Robertet Fragrances’ Seed to Scent development program
- Packaging Technology & Delivery Systems—International Flavors & Fragrances’ (IFF) Redken Radiant Sea Spray
- Information Technology—Firmenich’s osMoz iPhone app
Bath & Body Line of the Year
- Coco Mademoiselle Bath Essentials, Chanel
Interior Scent Collection of the Year
- Johnathan Adler Happy Chic, The Maesa Group for Jonathan Adler
Best Packaging of the Year
- Women’s Luxe—Gucci Guilty, P&G Prestige
- Men’s Luxe—Marc Jacobs Bang, Coty Prestiage
- Women’s Broad Appeal—Bombshell, Victoria’s Secret
- Men’s Broad Appeal—Herve Leger Homme, Avon Products
Best Media Campaign of the Year
- Women’s—Gucci Guilty, P&G Prestige
- Men’s—Bleu de Chanel, Chanel
Perfume Extraordinaire
- Givaudan
Fragrance of the Year, Specialty Brands
- Men’s—Republic of Men Essence, Banana Republic, and Eau de Toilette, Inter Parfums USA
- Women’s—Bombshell, Victoria’s Secret
Fragrance of the Year, Broad Appeal
- Men’s—Herve Leger Homme, Avon Products
- Women’s—Halle by Halle Berry Pure Orchid, Coty
Fragrance of the Year, Direct to Consumer
- My Life by Mary J Blige, Carol’s Daughter
Fragrance of the Year, Specialty Luxe
- Men’s—Tom Ford Azure Lime, Tom Ford Beauty
- Women’s—Balenciaga Paris, Coty Prestige
Fragrance of the Year, Indie Brand
- Six Scents Parfums Series Three (unisex), Six Scents Parfums
Fragrance of the Year, Luxe
- Men’s—Bleu de Chanel, Chanel
- Women’s—Gucci Guilty, P&G Prestige