Take a Peek: APC Packaging Launches Interactive Lookbook

The lookbook was created to showcase a complete product line, brand aesthetic and creative vision.
The lookbook was created to showcase a complete product line, brand aesthetic and creative vision.
APC Packaging

APC Packaging has announced the launch of its new interactive lookbook. The lookbook was created to showcase a complete product line, brand aesthetic and creative vision. By presenting packaging families in a curated, real-world environment, the lookbook allows brands to visualize APC Packaging’s designs in one place, from droppers, jars, airless pumps and bottles.

Adding to its functionality, the lookbook is fully interactive—every image is clickable, linking directly to detailed product specification pages.Adding to its functionality, the lookbook is fully interactive—every image is clickable, linking directly to detailed product specification pages.APC Packaging“Our lookbook goes beyond product photography,” said Erin Gallagher, director of marketing at APC Packaging. “It’s a visual storytelling tool that helps brands imagine how our packaging can embody their aesthetic or elevate a full product line. It’s about inspiration, cohesion and seeing beauty packaging come to life.”

Adding to its functionality, the lookbook is fully interactive—every image is clickable, linking directly to detailed product specification pages. This feature allows users to move seamlessly from inspiration to information, exploring material options, dimensions and customization possibilities with ease.

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