Consumer Convenience Technologies has announced it is producing the world’s first aluminum lug lid, adding to its Eeasy lid line of aluminum, eco-conscious jar coverings.
Related: Ball Exhibits Aluminum Range at 2021 FCE Cosmetique
According to CCT, standard lug lids before the Eeasy lid were only made of steel. Aluminum is reportedly easier to recycle and offers a combination of high strength, lightweight and corrosion-resistance material.
A study conducted by North Cliff Consultants and cited by CCT found that nearly 50% of consumers struggle to open traditional jars, and many can’t open jars at all. The first use case of the continuous thread version of the Eeasy Lid boosted sales of a private-label pasta sauce in Pennsylvania-based Boyer’s Food Markets by 341% over a 12-week period, per the study.
CCT’s Eeasy lid uses a button to vent and reclose jars, keeping the product fresh and preventing spills. According to research provided by CCT, the Eeasy lid reduces the amount of torque needed to twist off a jar lid by more than 40% compared to standard continuous thread (CT) lids and 58% compared to traditional lug lids.
CCT can produce about 800 aluminum lug Eeasy lids per minute at its new 12,000 square-foot technology center at company headquarters in Dayton.
CCT Managing Partner James Bach says, “The closure industry relies on two types of lids: CT lids and lug lids. With 80% of the industry using lug lids, we knew there had to be room for innovation. While the Eeasy Lid was a game-changer for the jar lid industry as a whole, it is now transforming how we look at lug lids as it provides the industry’s first aluminum solution. We’re seeing tremendous interest in the CT version of the Eeasy Lid and expect there to be even more interest in the new aluminum lug version.”
