Curie is expanding exclusively into 4,300 Walmart locations across the United States and on Walmart.com.
Curie’s in-store offerings will include several of the brand’s signature products, including the Deodorant Stick, Deodorant & Body Spray and the Armpit Detox Mask in three of the brand’s signature fragrance options: Orange Neroli, White Tea, and Coconut Nectar.
The brand launched in 2018 and appeared on ABC's Shark Tank in 2022 where it received an investment from Barbara Corcoran and Mark Cuban.
Curie founder Sarah Moret said, “Curie’s a brand for humans in motion. We know our consumers live life on the go, and our convenient placement in thousands of retail doors will allow us to meet our customers where they are."
Kerry Robinson, senior vice president, personal care and beauty merchandising, Walmart U.S., said, "We are thrilled to welcome Curie to Walmart. Walmart shoppers are looking for new, innovative and effective products to add to their personal care routines, and we believe Curie’s focus on natural offerings will be a great addition to our assortment.”