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Section: Ingredients
Packaging
Influence From the Outside
Packaging design inspiration can be drawn from nearly anything, but it's vital to remember that, in the end, it's still all about the brand building.
Packaging
First Impressions
Innovation in cosmetic sample packaging allows marketers to convey the benefits, attributes and value of a product brand to the consumer.
Launches & Claims
What Beauty Brands & Influencers Need to Know about Truth in Marketing
The rise of platforms such as TikTok, Instagram, and YouTube bred a new form of advertising—dominated by influencers—that is more visual, engaging, seemingly organic and influential in a consumer’s beauty decisions. Here's what that means for brands.
Ingredients
2 in 1: Makeup Meets Skin Care
Makeup’s dynamic sales growth is, in part, a reflection of the demand for added benefits and natural ingredients, challenging formulators to continually work toward ever-more sophisticated products.
Regulatory
New Innovation Centre, Sustainability Achievements, and More Beauty Ingredient News and Launches for Late October 2013
Learn the latest from Lubrizol, Induchem, Oat Cosmetics, Kemin, Clariant and more, as well as launches from Sederma, DSM, KahlWax, Naturex and more.
Regulatory
Beauty Ingredients 2020
The latest launches, new research, in-cosmetics Global debuts and more.
Launches & Claims
Read the Label: Guerlain L’Essentiel Natural Glow Foundation
"It’s interesting to me that this foundation contains fragrance but I expect nothing less from the Guerlain fragrance house." Read more from Rachael Polowyj on this product, its ingredients and her in-use experience.
Packaging
Within the Lines
Choosing appropriate packaging means understanding consumers and what drives them to a brand, but first you must understand the demands that the color cosmetic market is placing on packaging and how packagers respond.
Regulatory
The Mysteries of R&D, Part I
For those just beginning their marketing career in the beauty industry, learning the basics of ingredient types will facilitate working with an R&D team.
Skin Care
Track the Trends From Cosmoprof North America 2012
See some of the beauty industry's latest trends in nails, skin care, hair care and beyond from on the scene in Las Vegas.
Regulatory
Halal Options, Palm Oil Ingredients, in-cosmetics Previews, and More Beauty Ingredient News and Launches for Late February 2014
Learn about launches from BASF, Induchem, Evonik, Earthoil and other ingredient supplier companies being highlighted at in-cosmetics 2014, as well as news from Croda, Clariant, Vivimed Labs USA, Impact Colors and more.
Packaging
The Simple Story of Wonderfully Complex Color Packaging
Innovation and attention to detail fuels the color cosmetics market, but without a combination of creativity and consumer insight, truly innovative packaging and products are impossible to design and develop.
Packaging
Without Compromise: The Intricacies and Innovations of Color Cosmetic Packaging
Typically far more complex than skin care or hair care packaging, quality color cosmetic packaging merges a range of moving pieces, inspirations, partners, colors, shapes, materials and more.
Regulatory
Looking to in-cosmetics, New Facilities, New Approvals and More Beauty Ingredient News and Launches for Early March 2013
Get a preview of the beauty ingredient launches from AkzoNobel, Grant, Lipotec, Lubrizol, and many more from in-cosmetics 2013, as well as new on new locations and collaborations, innovations and more.
Color Cosmetics
Color Correct
Bold and bright, soft and sweet, mismatched and perfectly paired—to the consumer, color stands for personalization, and they want it their way.
Regulatory
Top 10 Topics Affecting Cosmetics and Personal Care Products Regulation and Litigation in 2020
Customers looking to refresh in the new year are pushing for clean and personalized skin care. In addition, companies are blazing new trends by using cannabidiol (CBD), influencers and artificial intelligence to expand their consumer base.
Launches & Claims
The Future of Big Data and Beauty: Data Driven Beauty
Are brands drowning in disparate seas of data? How might we develop, test and integrate consumer insights from/in the digital world? Do the strategies differ for mass and luxury, or by industry? What advantages do digital platforms offer in reaching consumers, testing concepts, and micro-targeting the approach to consumers? How does this impact brand perceptions, speed-to-market, or our understanding of markets?
Launches & Claims
Future-forward Sustainable Beauty Ingredients: What's Next?
New innovation is merging performance and eco-friendly credentials to generate consumer-winning claims across categories.
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