Search Global Cosmetic Industry: Page 32

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Section: Brands & Products

Epres is said to be the only treatment on the market that uses diffusion technology, enabling it to continue transforming the hair long after it dries.

Olaplex Inventor Launches Bond-building Hair Care Brand

The line will consist of three vegan, Leaping Bunny Certified products, including one professional in-salon SKU and two consumer at-home SKUs.

By using a scientific data-driven approach, Choicify helps shoppers find the right shade of hair color.

Henkel Personalizes Hair Color with Choicify AI Consult

Through Choicify, users are offered personalized hair color consultations.

'Shine isn't just a glow; it's synonymous with vibrant, healthy hair—a feat that's often elusive or held to salon professionals,' says Diana Pratasiewicz, director of education content. 'Unlocking that coveted shine at home is both convenient and impactful, allowing you to flaunt your hair's brilliance effortlessly. As the skinification of hair takes center stage, individuals are shining the light on the outcomes of their dedicated hair care routines, embracing a healthier, radiant approach to hair care.'

Ouai's Hair Gloss Delivers Shine Outside the Salon

"Shine isn't just a glow; it's synonymous with vibrant, healthy hair—a feat that's often elusive or held to salon professionals," says Diana Pratasiewicz, director of education content.

Hair health—inspired by the skin care sector—continues to be a major growth driver in the hair care category, particularly targeted treatments, scalp care and hair thinning solutions.

4 Hair Care Skinification Opportunities: Access On-demand

This 1-hour briefing will help brands harness emerging trends to deliver new, holistic experiences and solutions to a market eager for healthier, more beautiful locks.

The Hair Care System contains Rinse shampoo and hair rinse, Condition conditioner and hair mask, and 'Two Drop' Hair Serum.

Mounia Implements HAPi Technology in Restorative Hair Care System

The Hair Care System includes the "Rinse" shampoo and hair rinse, "Condition" conditioner and hair mask, and "Two Drop" Hair Serum, all formulated with Mounia's proprietary HAPi technology.

Men who have tried it reportedly believe it to be as fast and easy as shaving, and agree that it offers a natural-looking result.

L'Oréal Rolls Out Men's One-Twist Gel Hair Color

The product comprises an ammonia-free gel formula packaged in a simple "twist, shake and apply" bottle. Undetectable grey coverage is reported in just 5 min.

ghd helps boost Coty's salon professional position in the market.

ghd Boosts Coty's #2 Position in Salon Hair Care

The acquisition brings Coty a line of hair straighteners, hairdryers, curlers and other hairstyling appliances, which will fall under the Coty Professional Beauty division.

JB425

Johnny B Haircare Celebrates 25 Years of Men's Grooming

Alfonso Añorga, president of Johnny B Haircare, credited the success in the fast-growing segment to "more attentive industry focus on the men’s segment and a more educated consumer."

Regis Sells Hair Club for Men and Women Brand

The company is selling the hair growth brand to Aderans Co. for $163.5 million.

Heidi Klum Named Spokeswoman for Unilever Hair Care Line

With its launch in North America, the Clear Scalp & Hair Beauty Therapy line from Unilever will be showcased by the multi-hyphenate supermodel.

Fekkai has entered the beauty-tech game with FEKK.AI, which uses machine learning and computer vision to develop a customized hair care regimen for users.

Fekkai's Beauty-tech Platform Customizes User's Hair Care Regimen

Fekkai has entered the beauty-tech game with FEKK.AI, which uses machine learning and computer vision to develop a customized hair care regimen for users.

L'Oréal Opens New Hair Color Production Facility in Mexico

With an investment of over $100 million, this second plant in Mexico aims to help secure L'Oréal's strategic position in Latin America.

Case Study: Leveraging Social Referrals for Hair-raising Results

Tapping into consumers through social media unleashes a highly effective marketing channel, and a sustained, cross-channel effort aids understanding and communication with current customers and identifying new ones.

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Philip Kingsley Takes Hair Care to the Next Level

PK4 Dietary Supplements by Philip Kingsley offer protein-rich nutrients in an oral supplement formula.

Mitchell alleges her cancer was caused 'directly and proximately' by her 'regular and prolonged exposure to phthalates and other endocrine disrupting chemicals found in Defendants’ hair care products.

L'Oréal Faces Suit Over Alleged Cancer-causing Hair Straighteners

According to CNN, L'Oréal is being sued over allegations that its chemical hair straighteners put women at a higher risk for developing uterine cancer.

Users can mix and match the products to treat, nurture and care for a range of specific scalp and hair needs.

Hairitage by Mindy McKnight Debuts Anti-Dandruff Collection

The new collection is pH optimized and dermatologist tested.

A study from the University of Minho revealed that designing peptides with small molecular weights and high affinity to hair keratin could interact with and reinforce keratin properties when supported by surfactants to help increase the penetration of peptides into the cortex.

K18 Granted Patent for Hair Fiber-penetrating Peptides

San Francisco-based indie brand K18 has been awarded a patent for peptides that can penetrate the hair fiber to improve its strength and hydrophobicity, and that have more affinity to hair keratin than previously developed peptides.

L oreal 5 Damage Erasing Balm

L’Oréal’s Hair Fix: Total Repair 5 Damage Erasing Balm

L’Oréal Paris’ Total Repair 5 Damage Erasing Balm was designed to treat five different types of hair damage.

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