Search Global Cosmetic Industry: Page 31

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Section: Ingredients > Launches & Claims

Kids don't always understand what, exactly, they're putting on their faces. Brands can help with that.

Gen Alpha and Skin Care: Bubble's Mission to Protect Young Skin

With social media driving a surge in teen skin care, 70% of teens use products without understanding their ingredients or risks.

Take Your Color Business to the Next Level

As consumers’ thirst for amazing clinical results continues to grow, a new segment of the beauty shelf is sitting up and taking notice—color.

“We’ve observed a shift in consumer behavior, where hair care practices are increasingly mimicking skin care routines,” says Pascal Yvon, PharmD, MBA, general manager Americas, Sharon Personal Care, USA. “The consumers recognize that hair, like skin, shows signs of natural aging. This phenomenon is exacerbated by various environmental and chemical stressors including color treatment, bleaching, heat styling, ultraviolet (UV) radiation and pollution. These factors collectively contribute to the degradation of hair fibers, resulting in increased dryness, brittleness, and susceptibility to breakage and split ends.”

Top Hair Health Trends: Insider Insights

We recently surveyed experts in hair care to surface the latest trends, which include marine ingredients, defense against external stressors and more.

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Cradle to Cradle Version 4.0 Certifies 5 Key Sustainability Criteria

Cradle to Cradle announces the latest edition of its certification standard. Here, Christina Raab, Ph.D., VP strategy and development for the institute, explains the criteria to meet Version 4.0's sustainability specifications.

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Old Science Meets New Science

Combining old and new ingredient science in developing products meets a growing demand for more natural options and the continued expectation that products work as claimed.

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Film Festival Documentary Takes Aim at 'Toxic' Cosmetics

Not to discount the tragedies experienced by subjects of the film, but it must be stated that talc has never been causally linked to cancer. And pop culture is influencing reality.

Relevant and Compelling

Making the right claim requires significant strategy, but it’s worth it to make lasting connections.

Second Nature

As consumers grow to expect green elements and sustainable efforts in beauty products and brands, brand owners step up efforts to share the stories behind their sustainable ingredients.

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Why The Ordinary Launched its GF 15% Solution with a Side of Science

The Ordinary launched its GF 15% Solution in January in an unprecedented way: with a website dedicated to cosmetic research to break through knowledge barriers — and misconceptions such as growth factors warranting a higher price point. Here's why.

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The Anatomy of Global Skin Tones

Meet consumers' needs by understanding the skin's mechanism as it relates to ethnic differences.

The Lessons of Pro Care and Related Markets: Following Trends Straight to Retail Success

Demand for the unique and efficacious has meant that retail brand owners are increasingly looking to professional markets and related industries for inspiration. A look at technology and wellness trends and how some brands are incorporating them into new products suggests the path for reaching increasingly demanding consumers at the shelves.

No Rx Needed

Consumers are looking for medical-level results from beauty products without medical procedures, and new ingredients and beauty treatments are offering more options for them to find such outcomes.

The left-handed and right-handed molecules usually have different physical, chemical and biological properties.

Chiral Skin Care

An understanding of the biological importance of chiral ingredients and their applications in skin care will allow brands to communicate high-level claims to target consumers.

Nanobeauty

Nanotechnology has many potential applications for beauty, and a public attracted to technology and the effective delivery of actives will be attracted by “nano” on the label.

The Process of Going Organic

Learn the challenges, opportunities, risks and rewards to getting your beauty products certified organic.

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The Next Normal: How Commerce is Changing into Connectivity

In 2020 and beyond, the consumer’s purchase journey will become thoroughly experience-focused as a result of ever-increasing degrees of personalization, new methods for delivery and visibility tracking.

Smart Packaging for Smart Brands

Technological evolutions in packaging practices and materials are making for packs that helps brands and consumers.

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Case Study: Targeting, Helping Sun Care Consumers Through Technology

A convergence of ingredients, technology, branding and strategy have come together for the success of Croda’s Solaveil Suncare app.

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