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Section: Brands & Products > News

Social Outbound Engagement and the Beauty Industry

With consumers ever more likely to include social media as a tool for their product purchasing decisions, beauty brands need to evolve from simply maintaining a social media presence to fostering dialogue. Social outbound engagement provides a new opportunity for beauty brands to achieve the classic marketing goals of greater awareness, sales and customer loyalty with strong ROI.

L'Oréal USA has appointed Angela Hildebrand as the general manager of SkinCeuticals.

SkinCeuticals Announces New Management Appointments

"With their collective knowledge, expertise, and dedication to excellence, Angela and Amy's leadership are poised to take SkinCeuticals to new heights," said Tina Fair, president, L'Oréal dermatological beauty division, North America.

beautyCareBrazil

Beautycare Brazil Project Encourages Brands To Go International

Export project led by ABIHPEC helping to make Brazilian CT&F (Cosmetics, Toiletries and Fragrances) brands available globally; brands chosen to participate selected based on their export potential and key core competencies.

'The halal product category is growing, and more consumers are looking for the IIDC halal symbol as it affirms the product's commitment to safety and health.'

BioCell Collagen Gains Halal Approval

BioCell's flagship ingredient, BioCell Collagen, is now halal-certified by the Islamic Information Documentation and Certification GmbH (IIDC), an accreditation accepted in nearly all Islamic countries.

Vella is debuting its first NFT, For Every V, to encourage women to engage in the investment strategy.

Vella Encourages Women to Engage with NFTs

Vella is debuting its first trio of NFTs, For Every V, to encourage women to engage in the investment strategy.

Gattefossé launches its website in Chinese to support its customers.

Gattefossé Launches Chinese Language Website

The new website offers access to information on all devices.

The Right Message: Translating Sustainable Packaging to Consumers

Consumers are still confused about the sustainability metrics for packaging, but that hasn’t kept more of them from seeking it out.

LPK Names Vice President/General Manager

Elle Morris to newly created position of vice president and general manager of LPK Beauty; position set to expand LPK Beauty portfolio.

A portion of every Aquage sale will prevent 50 tons—or 2.5 million plastic bottles—from entering the ocean

Aquage & Plastic Bank Partner for Brand Refresh

A portion of every Aquage sale will prevent 50 tons—or 2.5 million plastic bottles—from entering the ocean in partnership with Plastic Bank.

Lindsay Drucker Mann will join Il Makiage as CFO later in September 2021.

Il Makiage Names Lindsay Drucker Mann as CFO

"Lindsay’s strong capital markets experience and exceptional leadership capabilities will be an asset to Il Makiage as we embark on our company’s next phase. We’re honored to welcome Lindsay to the Il Makiage family,” said CEO Oran Holtzman.

Dan Magee, chief financial officer, Verdant Specialty Solutions.

Verdant Appoints Dan Magee as Chief Financial Officer

Magee has 30 years of experience implementing capital management solutions, financial controls and systems that drive organizational growth.

Anja Bergwitz, vice president global marketing & new business. Dagmar Chlosta, sole managing director of A.W. Faber-Castell Cosmetics GmbH. Christian Eisen, vice president global sales & innovation of A.W. Faber-Castell Cosmetics GmbH.

Faber-Castell Cosmetics Management and Appointment Changes

Changes to supervisory board as well as director and vice president roles have been made.

Eurofragrance Announces New General Manager

Eurofragrance announced Juan Fransisco Mediavilla as its new general manager for the Mexico, Central America and Caribbean markets.

MAC Names Senior VP, General Manager

Mary Renaud promoted from role as vice president, regional director for Europe and South Africa...

Zorbit Expands Director Project Management

Miki Iba, who previously worked for Shiseido and other international cosmetics companies, joins the turnkey team.

Beiersdorf Inc. Management Team Changes

After leading growth initiatives within their market areas of responsibility, Holding, Taylor-Hughes and Jonsson take on new roles.

Marissa Campbell, digital marketing and market manager, Schülke Inc.

schülke Welcomes Digital Marketing and Market Manager

Marissa Campbell has joined schülke with her MBA and more than eight years of experience.

Coty, Karl Lagerfeld to Cut Fragrance Ties

Under the agreement, Coty has exclusive rights to continue to sell its existing inventory of products within the Karl Lagerfeld fragrance portfolio.

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