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Section: Brands & Products > Hair Care

According to Coty’s press release, 81% of consumers tested agree that the scents boosted their mood and 80% said the scent made them feel positive.

Adidas Launches Vibes Fragrance Hair and Body Mists

The collection features five fragrances with mood-boosting ingredients.

NYSCC's Suppliers' Day 2025 event will once again feature its Indie Pavilion (booth 2319), 'dedicated to highlighting new to market indie beauty brands that have novel ingredients, formulations and unique concepts,' according to the organization.

14 Brands Coming to NYSCC's Suppliers' Day Indie Pavilion [Preview]

Graydon Skincare "is a multifunctional face and body care brand uniting nature and biotech innovation to promote skin longevity," offering products such as a mineral mist and aloe milk cleanser.

Is the fragrance boom over? Not even close. Though growth wasn't as robust as the peak, scent has continued to perform well, led by value-focused offerings.

US Consumers Embrace Beauty in Uncertain Q1 2025

Notably, all prestige beauty categories experienced growth in March, offering some silver lining for the sector.

Grabity Hair Lifting Shot

K-Beauty's Grabity Anti-hair Loss Brand Hits Europe

This follows the brand's January 2025 premiere at CES Las Vegas, where the product launch showcased the company's expertise in polyphenol-based formulations.

Paul Mitchell Clear Line (shampoo, conditioner, styling glaze and smoothing serum).

Paul Mitchell Announces Innovative Clear Product Line Ideal for People with Sensitivities

Paul Mitchell Clear offers a dermatologist-tested, dye-free and fragrance-free hair care regimen with professional product performance.

Teen beauty spending has hit new highs, but the vast majority have a pessimistic outlook on the economy.

US Teen Beauty Spend Hits New Record. Their Economic Worries Are Spiking, Too.

New data shows that just a handful of brands have a 20% or greater share of teen preference in their categories, including e.l.f. in color cosmetics, Bath & Body Works in fragrance (which is undergoing something of a comeback) and CeraVe in skin care.

Walmart adds four new brands to it’s beauty product selection and announces the return of Walmart Start.

Walmart Beauty’s Latest Brand Additions

Walmart Beauty introduces new premium brands and brings back the Walmart Start program, supporting innovative beauty brands in reaching success in stores and online.

Coty CEO Sue Nabi and CFO Laurent Mercier share the company’s financial progress and growth strategy at the CAGNY 2025 Conference, highlighting plans to expand global beauty market leadership.

Coty Updates on Leadership, Financial Progress, and Strategy to Outperform Beauty Market at CAGNY 2025 Conference

Coty outlines its financial achievements and growth strategy at CAGNY 2025, focusing on fragrance leadership, global expansion, and long-term growth through innovation and brand diversification.

Beauty Brands Expand Retail Presence in 2025: VIOLETTE_FR, Cécred, and Saltair Lead the Way

Cécred, the award-winning hair care brand founded by Beyoncé Knowles-Carter, is making its retail debut with Ulta Beauty, the largest beauty retailer in the U.S.

Fragrance sales continued to grow robustly in 2024, driven by both value and a desire for high quality.

2024 Beauty Sales Point to a Prestige-Masstige Growth Cycle Through 2027

Overall prestige beauty sales are expected to increase 5% year-over-year in 2025, with growth slowing to 4% for 2026 and 3% in 2027.

Moroccanoil Launches First Fine Fragrance, L’Originale Eau de Parfum

The fragrance is inspired by the scent commonly found in the brand’s beauty products and includes notes of citrus, camellia and sandalwood.

A little treat? Keep track of food and flavor trends to fuel marketing and product innovation.

Beauty & the Joy Economy

From little treats to gourmand notes, every beauty category can feed into consumers' hunger for fun, happiness and less stress.

Beauty Accelerate 2025 aims to tackle beauty's innovation challenge head-on. Join innovation leaders to explore strategies to break through the noise, from harnessing viral moments to diversifying product portfolios.

Unleash Your Brand’s Potential & Tackle Beauty's Innovation Slump -- Don't Miss Out!

Join innovation leaders to explore strategies to break through the noise, from harnessing viral moments to diversifying product portfolios.

In January 2025, when Target announced the introduction of more than 2,000 accessibly priced wellness products at its stores, the retailer highlighted the addition of Being Frenshe, an approachable wellness line by Ashley Tisdale.

How Maesa Fills the Gap Between Masstige and High-end Luxury (Brand-building Secrets)

Maesa's Q1 2025 launches, including Being Frenshe, Fine'ry, and Kristin Ess+, showcase the beauty incubator's expertise in delivering premium-quality products at affordable prices, perfectly aligning with consumer demand.

Beauty Retail Expansions & Debuts: Daise, Imaraïs Beauty and Wildfleur

Imaraïs Beauty, the plant-based ingestible beauty brand founded by Sommer Ray, has also expanded to Target's beauty aisles.

One of Maesa's incubator brands, Kristin Ess Hair, has just launched Kristin Ess+ at Target, a peptide-based hair care solution.

Maesa Leans Into Its Incubator Brands as Kristin Ess+ Lands at Target

Kristin Ess+ features peptides for bond repair and color protection.

The company, known for hair care, skin care and personal fragrance, will use this expansion to support the growing demand of its customer base, including brands in North America, Europe and Asia.

Bright Innovation Labs Announces Expansion in Arizona Facility

The company, known for hair care, skin care and personal fragrance, will use the expansion to support the growing demand of its customer base, including brands in North America, Europe and Asia.

Mass makeup took a hit in 2024 through September, but the lip boom could not be stopped.

The State of Beauty, 2024-2025: Top Growth Sectors & Holiday/Q4 Forecast

“Prestige beauty epitomizes the indulgence in little luxuries and acts as an indicator of the consumer mindset for the beauty industry overall,” says Larissa Jensen, global beauty industry advisor at Circana.

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