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Section: Brands & Products > Oral Care

Woman brushing teeth with skin care eye patches.

Inspired by Skin Care, Oral Care Moves Beyond Hygiene

Thanks to skin care inspiration and holistic well-being philosophies, oral care has a bigger role to play in wellness.

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Category Shake-Up: C&T Allēs Spotlight Acne, Compromised Skin and Scalp Care Innovations in 2026

The new categories aim to better recognize targeted solutions addressing specific consumer needs such as skin conditions, post-procedural care and scalp health.

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[video] Cosmetics R&D Vlog: Microbiome Moves Toward Oral Care

Gallinée, a microbiome-focused skin and hair care company, recently moved into oral care. In this interview, Marie Drago, founder of the company, describes how, including the unique formulation challenges the company faced. Watch now.

J&J Reports Q2 2009 Sales Decline

Skin care lines contribute to operational growth.

J&J Reports Q1 2009

Despite overall sales declines, company reports strong performance in oral care and skin care.

Hong Kong Business Acquires Lornamead

Lornamead owns and manages a portfolio of traditional and heritage U.S., German and U.K. personal care and beauty brands, such as Finesse, CD, Aqua Net, Yardley and Lypsyl, across hair, body, skin and oral care product categories.

Euromonitor Sees Divergence in Beauty, Personal Care

Oru Mohiuddin, senior company analyst at Euromonitor, says, “Beauty and personal care companies have been releasing their results from 2012, and a dichotomy in marketing schemes is becoming increasingly clear.”

Dads’ Wish List for Personal Care Products

Mintel home and personal care analyst Gaby Elani focuses in on the personal care needs of dads and kids—and what would make their lives easier.

What’s Next for Oral Care?

It seems the oral care industry has been reduced to little more than a tooth-and-nail fight for market share.

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The Most-trusted Beauty and Personal Care Brands in the US

"While trust in the brand is anchored in personal experience, it is increased by transparency, fair pricing and the endorsement of other consumers."

Turkey: A Rising Star in Western Europe’s Beauty and Personal Care Ingredients Industry

Offering analyst insight on the European-Asian bridge country, John Madden, Euromonitor International’s global head of ingredients research, notes the opportunities and challenges in Turkey’s beauty ingredients industry.

Hello Products' 2021 product launch lineup.

Hello Launches Personal Care and Oral Care Products

The launch includes soothing sensitivity relief paste, refillable mouthwash pouches, plant-based breath tablets that remove bad breath and new body care products.

Hello Offers CBD Oral Care, Expands into Lip Care

Hello's lip category debut includes the launch of two vegan lip balms available in Strawberry and Vanilla Mint flavors.

Sustainability and clean beauty are reshaping the industry, even as the terms’ definitions are outlined and debated.

Insider Insights: Clean & Sustainable Beauty, Body Care, Oral Care Revamp

Brands, suppliers and analysts detail the latest innovations, market opportunities and consumer trends.

The Pregnancy Toothpaste is curated for pregnant and breastfeeding mothers.

Spotlight Oral Care Launches Pregnancy Toothpaste

The toothpaste treats common oral care needs such as strengthening enamel and reducing gum pain.

Burst founder Hamish Khayat says, 'The kids’ brush is a great example [of our product development philosophy]: the biggest problem with existing brushes was that brush heads aren’t curved at the end, so they can’t reach the rear molars. So, you curve the head and you solve that problem.' Pictured are variants of the BurstKids Sonic Toothbrush.

Inside Burst's Oral Care Evolution

How this fast-growing D2C brand develops its products.

Lush Toothpaste Tabs create a paste when crushed between teeth that can then be used to cleanse the mouth with a wet toothbrush.

Lush Introduces Oral Care Collection

The collection includes toothpaste tabs, mouthwash tabs and toothpaste jelly in a variety of flavors.

ORL oral care products

ORL Brings CBD to Prestige Oral Care

The use of CBD oil in oral care can reportedly eliminate decay-causing bacteria, diminish inflammation, reduce bone loss and improve pH, which allows for natural remineralization.

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