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Type: Article

Section: Ingredients > Hair Care

To win in today’s booming, competitive beauty market, brands need smart science, sustainable innovation, a broad palette of impactful ingredients, differentiating formulations, and trusted innovation partners.

4 Keys to a Total Beauty Solution

From sustainable ingredients to smart science to innovation services, Croda is optimized for a fast-moving market.

Twenty-one percent of girls and 12% of boys expressed interest in beauty/personal care before they were 7 years old. While this may seem shocking compared to past generations, it shouldn’t come as a surprise.

Gen Z’s & Alpha’s Parents Tell All on their Kids’ Beauty Obsessions

A new survey delves into the early onset of product interest, the role of social media, parents’ expectations and more.

Exosomal Beauty is Here: Small, but Mighty

Beauty ingredient suppliers and brands are tapping tiny, powerful particles to rejuvenate the hair and skin.

Kojic acid has become increasingly popular, as seen in Peace Out Skincare's Dark Spots Serum, featuring kojic acid alongside 3% tranexamic acid and alpha-arbutin.

2025 Beauty Ingredient Trend Preview: What’s Next?

From silk-derived biotech to microbiome sexual wellness and beyond, new ingredients point to future innovation opportunities.

The transition toward 'clean,' sustainable and vegan formulations hasn't been linear; despite this, high-functioning alternatives continue to proliferate.

'Clean' Beauty Swaps: New Ingredients & Headwinds

The transition toward “clean,” sustainable and vegan formulations hasn’t been linear; despite this, high-functioning alternatives continue to proliferate.

The 'beautyspan' refers to the duration of one’s skin and hair health/wellness, centering the discussion on holistic, preventive and regenerative strategies, rather than solely aesthetic solutions.

The Beautyspan: Biohacking Longevity (Ingredient Trend Tracker)

“Today’s longevity-boosting ingredients are designed to tackle the root causes of aging at a cellular level.”

By boosting NAD+, called the skin’s “longevity molecule,” RejuveNAD is able to to optimize cellular processes to simultaneously address “at least” five of the 12 hallmarks of aging, including mitochondrial dysfunction, cellular senescence, loss of proteostasis, epigenetic alteration and genomic instability.

The Beauty Ingredient Agenda: Longevity x Anti-aging

The recently decoded 12 hallmarks of aging provide exciting new anti-aging targets for R&D and new claims for marketing.

Biologique Recherche Masque Dermo-Apaisant

Biologique Recherche Uses Skin Knowledge For Scalp Care

New introductions in the brand's scalp care include Masque Dermo-Apaisant, Shampooing Nutri-K, Crème De Soin and Keractive.

In 2022, Lignopure commissioned the first GMP-compliant plant for lignin conversion, reportedly achieving the ability to recycle 90,000 kg of lignin annually.

Beauty Alternatives: Ingredient Trends

From upcycled technologies to improved oil-in water formulations, emerging ingredients are taking beauty to the next level.

Brands providing care for underserved shoppers will be increasingly tasked with delivering proven claims; at the same time, industry research and ingredient development will need to take into account the needs of every skin and hair type, as well as life stage.

7 Beauty Predictions for 2025

From clinical inclusivity to sustainable packaging scrutiny to novel biotech, the year to come will be pivotal for the industry's trajectory.

Among the trends emerging in 2024, increasing numbers of firms are leveraging plants as bio-factories for new beauty ingredients.

Top 2024 Beauty Ingredient Trends

This is just a fragment of the trends we witnessed at the shows this year.

According to a May 2024 Exploding Topics Report, “Search volume for ‘sustainable beauty’ is up more than 200% since 2019.” At the same time, clinical beauty has begun to eclipse pure-play “clean” beauty.

Future-forward Sustainable Beauty Ingredients: What's Next?

New innovation is merging performance and eco-friendly credentials to generate consumer-winning claims across categories.

150K Hair Follicle serum is a water-based formula infused with 48 ingredients and has shown to have clinical efficacy on the scalp and hair.

DefenAge Skincare Debuts in Hair Care with 150K Hair Follicle Serum

150K Hair Follicle serum is a water-based formula infused with 48 ingredients and has shown clinical efficacy on the scalp and hair.

Formulations are becoming simpler, driven by a desire for simplicity, as well as the introduction of many multifunctional materials.

Beauty’s Multifunctional Moment: Less is So Much More

Multifunctional technologies have the capacity to simplify formulations while enhancing performance across a wide range of functions and claims.

Klk Oleo Weightless Beauty Lead Image 800px 450px

Weightless Beauty: Unveil the Light Within

Looking for a sustainable beauty experience beyond the ordinary? Our lightweight emollient is designed to elevate your skincare experience. Dive deeper and unveil the full potential of PALMESTER 5305 (Propylene Glycol Dicaprylate/Dicaprate).

Current scientific literature points to “growing evidence that cellular senescence may be an essential mechanism that drives organismal aging,” including in the skin, leading to common issues such as “wrinkling, sagging, dryness or age spots.”

Beauty’s War on Senescence: Ingredient Trend Tracker

Regenerative technologies that clear the skin of zombie cells are reshaping beauty claims possibilities. PLUS: in-cosmetics Global 2024 ingredient highlights.

Givaudan Active Beauty's Illuminyl 388 is an augmented green tea polyphenol (EGCG; epigallocatechin gallate) prebiotic skin brightening active with universal efficacy against skin pigmentation for all skin types.

Skin Pigmentation 2.0: May 2024 Beauty Trend Tracker

With hyperpigmentation concerns on the rise, ingredient suppliers have launched technologies to address issues related to acne, psoriasis and more.

Vytrus’ plant biotechnology-derived Baolift skin care technology reportedly simulates the facial rejuvenating impacts of a fitness workout.

New Beauty Ingredient Trends: from Functional Water to Fit Skin

From Amazonian biotech to ultra-fine bubble technology, emerging cosmetic ingredients are pushing the boundaries of functions and claims.

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