Search Global Cosmetic Industry: Page 3

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Type: Article

Consumer-driven Change

Maintaining and creating a presence in a consumer-driven market.

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JD Jojoba Hair Complex: The Superhero Hair Care Ingredient

This unique complex of natural oils and vitamins is proven to boost hydration and protect hair and scalp from frizz and heat, resulting in a beautiful, healthy head of hair

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Introducing a new hair care superhero - JD Jojoba Hair Complex [sample request]

A unique complex of natural oils and vitamins, proven to boost hydration and protect hair and scalp from frizz and heat, resulting in a beautiful, healthy head of hair.

150K Hair Follicle serum is a water-based formula infused with 48 ingredients and has shown to have clinical efficacy on the scalp and hair.

DefenAge Skincare Debuts in Hair Care with 150K Hair Follicle Serum

150K Hair Follicle serum is a water-based formula infused with 48 ingredients and has shown clinical efficacy on the scalp and hair.

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Water Retention Within Hair Strands is the Key to Protecting Hair from Heat Damage

Overcoming high-performance challenges in hair styling - with proven safety - Chemyunion introduces a heat protection active with an innovative mechanism of action: ThermoShield.

Booming Brazil

Brazil is continuing to make its case as a powerhouse for the beauty industry, with new trends, ingredients and ideas continuing to filter through.

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The Clean Beauty Consumer: Hair care – Part 2 of a 3 part series. Free Hair Care Fact

There has been a shift in consumer preferences for “clean label” beauty care products. Find out about Ingredion’s proprietary research exploring the perception of “clean beauty" within global hair care.

Detangling Hair Care

In recessionary times, brands that give consumers the most convincing reasons to continue paying more for their hair care should see the best long-term rewards.

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Learning Social Media’s Lessons

New social media tools are designed to better engage consumers and increase the impact of social outreach. A look at trends and best practices are step one in putting these tools to use.

Men's Hair Care

Brooke Carlson, vice president and general manager, Rusk, discusses the challenges in marketing to men and the factors that go into men purchasing decisions.

The adaptations and time at home led many consumers to reevaluate their hair care routines.

Hair at Home

Without a doubt, the at-home hair care game has been forever transformed. Here’s why that’s not such a bad thing—even for salon-centric brands.

Hair Care's Growth

Euromonitor International notes that the competitive nature of the hair-care sector has forced brand managers to seek out rapid growth over a shorter period...

Eastman Chemical Hairstyling Event

On December 6, Eastman Chemical launched its latest entry in high-performance hairstyling products. Salon Caru, in Hoboken, New Jersey, hosted the launch, which brought together models and fashion and styling tips...

Omegablue by Givaudan Active Beauty is a cosmetic ingredient created from upcycled wild bilberries used for advanced skin and hair repair.

2021 Hair Care Ingredients

Trends include hair repair and scalp care.

Consumers are beginning to see their hair care as an extension of overall wellness, which advantages natural offerings and expanded care routines.

Can Hair Care Grow?

Despite tepid growth projections for the category overall, opportunities exist for brands to innovate and achieve growth.

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Hair Care Lacks Luster

According to Euromonitor International’s latest data, hair care—despite sales of $53 billion and status as the second-highest ranked cosmetics and toiletries category in 2006—is succumbing to the challenges of maturity; challenges that include high penetration, private label pressure and discounting...

Even a casual scan of the hair care category’s growth dynamics reveals a consumer desire for products that offer benefits that wouldn’t be out of place on a list of skin care claims.

Hair Care’s Skinification Accelerates

The category’s prestige boom is being driven by formulations and ingredient technologies inspired by skin care.

Croda's Cystine Hair Smoothing System is a process that straightens many types of hair, from fine to coarse and also delivers protecting, restructuring and conditioning components.

Mild, Gentle Hair Straightening

In response to consumer concerns about the safety of hair-straightening treatments and the subsequent Cosmetic Ingredient Review Expert Panel conclusion that formaldehyde and methylene glycol, as present in hair- straightening products, are unsafe under present conditions of use, Croda has developed a hair-smoothing system that contains no added formaldehyde or methylene glycol, no animal-derived ingredients and is proven to be less damaging than other chemical services.

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