Search Global Cosmetic Industry: Page 80

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Type: Article

Soap’s Opera: Conflict and Resolution on the World Stage

The cleaning industry orchestrates enhanced human health and quality of life by promoting sustainable development, protecting innovation, building consumer confidence and much more.

Shiseido President Shinzo Maeda

Rebuilding in Double Time

Shinzo Maeda works the current three-year plan to keep the swing in Shiseido’s step.

A Rich Season

Deep, dramatic cosmetic hues are expected to complement the fall/winter season fashion trends. Pantone, Inc.’s Fall 2007 Fashion Color Report forecasts the colors expected to spice up cold weather wardrobes.

Hot Times for Tubes

The beauty industry’s tube packaging demands challenge suppliers and equipment manufacturers to be flexible, creative and to remain a step ahead in order to flourish.

Latin America: Beauty, The In Business

Latin America is undergoing a dynamic demographic shift, and becoming increasingly attractive to the world’s leading manufacturers.

Johann W. Wiechers, Ph.D.

Words from Wiechers: Is Cosmetic Science Really 'Bad'?

In this month's "Words from Wiechers" series, we learn about a metric to evaluate cosmetic science and related claims: The Baloney Detection Kit.

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Cosmetic Trends and Opportunities Post-COVID-19

Opportunities for cosmetic marketers post-COVID-19 were presented during a recent IFSCC webinar lecture given by Maite San Miguel, senior sales manager of the Miyoshi Group.

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Influencer Marketing Strategies for Indie, Mass and Luxury Brands

How to drive conversion among the frivolous millennials and tech savvy boomers.

Makeup got all the headlines (and the plurality of sales) last year, but select skin care and fragrance segments also performed well.

Beauty Shakeup

What 2016 market figures and the latest shifts in product innovation, shopping patterns and consumer sentiment mean for the industry in 2017 and beyond.

SunSHINE Super Glitter in copper and bronze shades; courtesy of Sun Chemical.

Beauty Trends for Fall/Winter 2015-2016

From enhanced natural beauty to inspiration from unexpected locales.

Case Study: Creating a Social Shopping Situation

A case study of Laura Geller Beauty’s collaboration with social community and commerce company Blucarat.

The Anatomy of BB Creams

An exploration of the ingredients, claims and strategies behind the growing product—and category.

Message Strength: Tips for Beautiful and Effective Product Messaging

An analysis of more than 800 marketing claims that reveals pitfalls and best practices for beauty product messages and claims.

Identifying Geographic Drivers for Discovery

From moisturizing concoctions in Aboriginal communities in Australia, to garlic-infused nail polish in the Caribbean and teen blogs inspiring consumers the world over, trends have become more global and more niche.

Parabens and Pink Slime

Do consumers have too much information to make a truly informed decision?

Building a Beauty Brand Online

By creatively and intelligently utilizing online strategies and tools to stand out from and compete with multinational brands, start-up labels have the opportunity to grow into robust, global competitors.

The Role of Stem Cells in Beauty—Today and Tomorrow

Consumers are prepared to learn about stem cells and their importance in the development of skin care products with even greater efficacy than those already available on the market. To be successful with stem cell use as an industry, it is important to understand what they are and their real potential.

Joining the Innovation Game: The Changed Nature of Private Label

Due to the potential and rising confidence in increasingly sophisticated products, retailers and marketers continue to turn to private label programs to meet the competitive challenges in today’s marketplace.

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