Chanel to Launch 3D Printed Brush for Better Application


Chanel is launching a 3D printed mascara brush, for its upcoming Volume Révolution de Chanel Mascara, according to an online article from The Kit

The article explains that Chanel worked with Erpro 3D, a 3D printing service provider, for over 10 years and conducted 100 rounds of tests before the brush's shape was perfected.

The brush's features reportedly include

  • A granular texture to improve how the formula adhere's to lashes;
  • The wand's core contains micro-cavities to preempt double-dipping; and
  • A bristle-grid that has been separated by millimeters in order to prevent the formula from clumping. 

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