The Fragrance Foundation has announced the finalists for the 2009 Fragrance of the Year FiFi Awards. A finalists breakfast will take place on April 24 at New York's Mandarin Oriental Hotel, which will honor winners of the following categories: Best Packaging (Men’s and Women’s) Popular Appeal and Prestige; Best Media Campaign (Men’s & Women’s); Bath & Body Line; Interior Scent Collection; Fragrance Hall of Fame. This will be followed by the FiFi ceremony on May 27.
The finalists (presented in alphabetical order):
Women’s Luxe
Fragrances sold in specialty and/or department stores over 250 doors; due to ties there are 12 finalists.
- Absolutely Irrésistible Givenchy (Parfums Givenchy)
- Burberry The Beat (P & G Prestige Products)
- Chanel No. 5 Eau Premiere (Chanel)
- Fancy Jessica Simpson (Parlux Fragrances)
- Guess by Marciano (Parlux Fragrances)
- Harajuku Lovers Fragrances (Coty Prestige)
- Lilly Pulitzer - Wink, Beachy, Squeeze (Gary Farn Ltd. )
- MA DAME - Jean Paul Gaultier (Beauté Prestige International)
- Ralph Lauren Notorious (Ralph Lauren Fragrances)
- Sensuous (Estée Lauder)
- Shiseido Zen (Shiseido Cosmetics America)
- Viva La Juicy from Juicy Couture (Elizabeth Arden)
Men’s Luxe
Due to ties there are 11 finalists.
- 91X Rocawear (Elizabeth Arden)
- Chanel Allure Homme Edition Blanche (Chanel)
- Dior Homme Sport (Christian Dior Parfums)
- Dirty English from Juicy Couture (Elizabeth Arden)
- Dolce & Gabbana the one for Men (P&G Prestige Products)
- Gucci by Gucci Pour Homme (P&G Prestige Products)
- Guerlain Homme (Guerlain)
- I Am King - Sean John (Sean John Fragrances)
- Perry Ellis Men (Falic Fashion Group)
- Prada Infusion D'Homme (Puig USA)
- Zirh Ikon (Zirh Holdings)
Women’s Popular Appeal
Fragrances sold in drug and chain stores; only six entries in this category.
- American Beauty Beloved (BeautyBank)
- Bijan VIP Woman (Five Star Fragrance Co.)
- Blue Seduction for Women from Antonio Banderas (Puig USA)
- Celine Dion Sensational (Coty Inc.)
- Hilary Duff's Wrapped With Love (Elizabeth Arden)
- Samba Fresh Woman (The Perfumer's Workshop International)
Men’s Popular Appeal
Only four entries in this category.
- Bijan VIP Men (Five Star Fragrance Co.)
- McGraw by Tim McGraw (Coty Inc.)
- Mustang Blue for Men Fragrance (The Estée Lauder Companies)
- Samba Fresh Man (The Perfumer's Workshop International)
Unique Boutique
Fragrances sold in boutique and specialty stores, 50 doors or fewer, encompassing women’s, men’s and unisex.
- Acqua di Parma Profumo (women’s) (Acqua di Parma)
- Azzaro Couture (women’s) (Clarins Fragrance Group)
- Bendelirious (women’s) (Henri Bendel)
- Guerlain L'Art et La Matiére Cruel Gardenia (women’s) (Guerlain)
- Guerlain Les Elixirs Charnels Gourmand Coquin (women’s) (Guerlain)
- Jubilation 25 (women’s) (Amouage Ltd.)
- Karl Lagerfeld Kapsule - Floriental, Woody, Light (unisex) (Coty Prestige)
- Les Exclusifs de Chanel Beige (women’s) (Chanel)
- Lisa Hoffman Variations - Japanese Agarwood, Madagascar Orchid (women’s) (Lisa Hoffman Beauty)
- Tom Ford Private Blend Champaca Absolute (unisex) (Tom Ford Beauty)
Women's Nouveau Niche
Fragrances sold in specialty stores with 51-250 doors.
- B de Boucheron (YSL Beaute)
- Bond No. 9 Andy Warhol Union Square (Bond No. 9 New York)
- Chloé Eau de Parfum (Coty Prestige)
- Dark Amber & Ginger Lily Cologne (Jo Malone)
- David Yurman (Clarins Fragrance Group)
- Dolce & Gabbana L'eau the one (P&G Prestige Products)
- Jeanne Lanvin (P & G Prestige Products)
- Love, Ralph Lauren (Ralph Lauren Fragrances)
- Onde Collection by Giorgio Armani (Giorgio Armani Parfums)
- Pearls by Carol's Daughter (Carol's Daughter)
Men’s Nouveau Niche
Only six entries in this category.
- Brooks Brothers NY Gentlemen Eau de Toilette (Inter Parfums USA)
- Burberry The Beat for Men (P&G Prestige Products)
- Cartier Roadster (Cartier)
- Gant Silver (Elizabeth Arden)
- Sweet Lime & Cedar Cologne (Jo Malone)
- The Essence by Porsche Design (Clarins Fragrance Group)
Women’s Private Label/Direct Sell
Only six entries in this category.
- Avon Bond Girl 007 (Avon Products Inc.)
- Black Amethyst (Bath and Body Works)
- Brooks Brothers NY Ladies Eau de Parfum (Inter Parfums USA)
- Go Red (Five Star Fragrance Company)
- Secrets d'Essences Iris Noir (Yves Rocher)
- Victoria's Secret Sexy Little Things (Victoria's Secret Beauty)