Future-proofing Beauty: a First Look at Beauty Accelerate 2025

In an environment of consumer uncertainty, market saturation and rapid technological shifts in R&D and marketing, beauty is at an inflection point. That’s why Beauty Accelerate 2025: Future-proofing Beauty will deliver insights from industry- and category-leading experts and brands, offering practical strategies for product and brand development, marketing, and consumer engagement to deliver growth that lasts.

• Dates: March 12-13, 2025
• Location: Ocean Place Resort & Spa in Long Branch, New Jersey

By uniting the best minds in marketing, R&D and data, this year's event will deliver actionable insights and strategies for brand success in 2025 and beyond.

From expanding the beautyspan with regenerative and longevity-focused innovation to engaging Gen Alpha and Gen Z consumers, this year’s event will provide a 360-degree view of what it takes to succeed in beauty in the years to come.

Key themes will include: engaging Gen Alpha & Gen Z, longevity and (p)rejuvenation, the efficacy imperative, consumer demands for value, obsession-worthy packaging, new market data and much more.

In addition to expert panels and presentations, Beauty Accelerate’s Innovator Talks and boutique exhibition will highlight the latest concept products, ingredients, packaging, technologies and services to drive future product development, R&D, marketing and retail success.

And, to bring it all together, Beauty Accelerate 2025 will provide ample networking opportunities, from a closing cocktail reception to the C&T Allē Awards, an evening honoring the best in R&D and brand innovation.

More details, including featured speakers, program details and tickets, are coming soon. Subscribers to Global Cosmetic Industry will receive early alerts on special rates, speaker announcements and more. Sign up to be the first to know: www.gcimagazine.com/magazine