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Aug 28th, 2008
Jeff Falk
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The collection reimagines three e.l.f. hero products—Power Grip Primer, Halo Glow and Camo—through H&M’s fashion-forward lens, turning high-equity makeup IP into emotionally driven, wearable fragrance.
H&M x e.l.f. Enter Fragrance at Peak Momentum—Turning Hero Makeup into Scented IP
For the first nine months of 2025, fragrance emerged as one of the strongest categories across the mass and prestige channels.
Jan 22nd, 2026
The Perfect Packaging Partnership is a Thing of Beauty: How to Find the Right Packaging Supplier
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The Perfect Packaging Partnership is a Thing of Beauty: How to Find the Right Packaging Supplier
Today, the right packaging partner does far more than supply components—they help shape brand success from concept to launch.
Jan 13th, 2026
Professional derma-aesthetic brand MEDIPEEL is advancing its European strategy with official launches at Printemps stores in France, including a forthcoming debut at the influential Printemps Haussmann flagship in Paris.
Medipeel, CJ Olive Young × Sephora, and Fine’ry Signal Next-Phase Global Expansion Across Prestige, K-Beauty, and Fragrance Retail
Together, the moves highlight how brands and retailers are scaling through prestige doors, curated global partnerships and omnichannel distribution models.
Jan 20th, 2026
Deinde harnesses breakthrough biotechnology to support skin longevity at the cellular level.
Deinde Unveils Radiance-Restoring Overnight Mask for a Morning Glow-Up
Clinically proven to improve skin texture, tone and brightness, this deeply moisturizing formula is said to melt effortlessly into the skin, delivering visible radiance by morning.
Jan 15th, 2026
The campaign tagline, “Skin care works better when done with intention,” reflects the brand’s commitment to ingredient integrity and purposeful product use.
Drunk Elephant Says Goodbye to Sephora Kids with New Age-Appropriate Campaign
Jan 14th, 2026
The collaboration integrates ANUA’s skin care products with the KPop Demon Hunters universe, using character-inspired concepts, storytelling, and interactive experiences to connect fans with both the narrative and the products.
What We Know So Far About the KPop Demon Hunters x ANUA Collaboration
For beauty industry professionals, the collaboration illustrates an approach to linking entertainment IP with product marketing and consumer engagement.
Jan 13th, 2026
In the newly created role, Robinson will oversee growth, brand strategy, and creative direction across the company’s portfolio, which includes Teremana tequila, men’s personal care brand Papatui (pictured), energy drink brand Zoa and Project, and Project Rock, the apparel line backed by Under Armour.
Seven Bucks Companies Appoints Unilever Vet Cara Robinson as First Chief Brand Officer
Robinson most recently served as CEO of beauty and wellbeing for Unilever North America.
Jan 13th, 2026
“Dupes,” minis, and discovery sets are thriving alongside true luxury.
U.S. Beauty Market Outlook 2026: Value, Wellness, and Technology Power a Category That Keeps Growing
Consumers are still buying beauty—carefully, strategically and with a sharper eye on value.
Jan 12th, 2026
The takeover interest comes as Olaplex works to stabilize performance amid softer demand, heightened competition and cautious consumer spending.
Henkel Eyes Olaplex Takeover as Haircare Brand Navigates Sales Pressure and Gen Z Appeal
For Henkel, which owns a broad portfolio of hair and beauty brands, Olaplex’s strong Gen Z recognition and international growth could complement its existing lineup.
Jan 8th, 2026
The award-winning device is the first of its kind, offering an all-in-one solution that combines scar treatment with cosmetic coverage.
Kolmar Korea's AI Scar Beauty Device Wins CES 2026 'Best of Innovation' Award
The device was praised for its user-friendly design, allowing real-time monitoring and control through a smartphone, making advanced treatment accessible to consumers.
Jan 7th, 2026
The brand’s name is inspired by the Korean phrase “haruharu,” meaning “day by day,” and has grown rapidly since its launch, expanding into more than 150 countries and partnering with over 90 retailers worldwide within just five years.
Haruharu Wonder Brings Affordable K-Beauty Innovation to Target Stores Nationwide
Female-owned Korean skincare brand brings slow beauty, barrier care, and sub-$25 essentials to Target customers coast-to-coast.
Jan 6th, 2026