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Hickey is Changing the Way You Wear Lipstick

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Hickey wants to ensure that consumers never leave home without their favorite lipstick shade again. 

The brand has launched its line of lipsticks that can be transformed into a necklace with a black ribbon or a gold chain, both of which are included with each purchase. Each case is reusable, according to Hickey, and lipstick refills will soon be available. 

The line includes three matte shades: The Perfect Red, Nothing But Nude and Hot, Hot Pink. Each lipstick retails for $39 or $99 for all three.