TerraCycle and Nordstrom are partnering for the BeautyCycle recycling program that will ensure plastic packaging units from beauty products "will never be landfilled, littered or incinerated."
Previously: L'Oreal & TerraCycle Offer Makeup Recycling Bins in UK Stores
According to TerraCycle, customers are able to bring any brand of beauty packaging waste to the beauty department at participating Nordstrom locations and dispose of them in the TerraCycle Zero Waste Boxes.
Those boxes, once full, will then be returned to TerraCycle where the waste will be cleaned, melted and remolded to make new products.
Tom Szaky, founder and CEO of TerraCycle, said: “TerraCycle’s mission has always been to ‘Eliminate the Idea of Waste’ and we’ve proven that solutions do exist for items that may seem difficult to recycle. Nordstrom not only shares our commitment but has taken it to the next level by spearheading the Nordstrom BeautyCycle recycling program to reduce the impact of beauty packaging waste on the environment and help pave the way for a greener future.”