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Section: Brands & Products > Hair Care
News
Martha Debayle Signs on as Spokesman for L'Oreal Paris Hair Color Brand
Mexican media personality Debayle will represent Excellence Creme Pro-Keratine Hair Color in TV and print spots for the beauty brand.
Hair Care
Aveda Launches Full Spectrum Demi+ Custom-Deposit Treatment Hair Color
"The Full Spectrum Demi+ Custom-Deposit Treatment Hair Color is exciting for the colorist because it’s unique in its level of customization and flexibility for shade and tone."
Hair Care
At-Home Custom Hair Color Brand eSalon Releases New Hair Care Line
eSalon, an ecommerce-centric brand known for selling custom hair color, is expanding into hair care with its latest customizable product line.
Hair Care
Splat Hair Color Debuts Naturals Line
The Naturals line is 95% natural as well as vegan, fragrance-free, gluten-free and cruelty-free.
Hair Care
L'Oréal Launches At-Home Hair Color Service
According to L'Oréal, consumers will be able to text or video chat trained color professionals seven days a week.
Hair Care
[Cosmoprof NA] TruHair Offers Hair Color On-the-Go
This award-winning brand focuses on easy solutions and the needs of both men and women.
Hair Care
Naturally Brite Launches Plant-Based Hair Color
The hair color's formula combines both plants and henna.
Hair Care
Garnier Surveys Quarantine Hair Color Habits
Garnier surveyed 2,000 American women to reveal one in three women dyed their hair in 2020 during quarantine; 32% say they will continue to dye their hair exclusively at home in 2021.
Hair Care
Slideshow: How to Disrupt the Hair Color Experience
Madison Reed CEO Amy Errett on the power of algorithms and data, her omnichannel strategy, and what's next for the tech-savvy brand.
Hair Care
It's in the Jeans: The Denim Hair Color Trend Is Here
Get that Levi's look.
Hair Care
Kao-P&G Agreement Resolves Hair Color Technology Challenge
Licensing agreement covers past and future activities, primarily associated with the Nice'n Easy brand.
Hair Care
Zenagen Unveils Eclipse: A Scientifically Advanced, Color Preservation and Anti-Gray Shampoo for All Hair Types
Powered by 15+ plant extracts, this breakthrough formula from Zenagen revitalizes hair follicles, delivering healthier, frizz-free hair to enhance and preserve color.
Hair Care
Hi-Ho, Silver—L’Oréal and Vogue Have Unveiled the 2019 Hair Color of the Year
“Not only has silver hair been a top color trend on the runways and it is the ‘it’ color for women of all ages, we love what the color stands for – it symbolizes charisma, ethereal energy, power, focus and it is beyond chic,” says Orrea Light, vice president of L’Oréal global marketing product development and beauty innovation.
Hair Care
Paul Mitchell Gives Consumers Hair Color Without Commitment
App users can find the right color, then visit a salon nearby to get it done in the real world.
Hair Care
L'Oréal Opens New Hair Color Production Facility in Mexico
With an investment of over $100 million, this second plant in Mexico aims to help secure L'Oréal's strategic position in Latin America.
Companies
L'Oréal Rolls Out Men's One-Twist Gel Hair Color
The product comprises an ammonia-free gel formula packaged in a simple "twist, shake and apply" bottle. Undetectable grey coverage is reported in just 5 min.
Hair Care
Hair Color, Styling Agents Display Value in Australia
Canadean, a market research firm, released a report showing how the hair care market is trending in Australia.
Hair Care
Turkish Actress Becomes Global Face of Schwarzkopf Palette Hair Color Brand
Already a regional spokeperson for the brand, Songül Öden and Schwarzkopf Palette have expanded the deal globally.
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