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Type: News

Section: Brands & Products > Bath & Body

Body Sculpting Serum DropOff

SickScience Launches Biohacking Body-Sculpting Serum Featuring Biotech-Powered Nx35 Technology

Biotech beauty brand SickScience is tapping into the body care industry with the debut of their new body sculpting serum, featuring NX35 technology.

Dr. Squatch's Squatch Scrubber exfoliating grooming tool that pairs with the new Natural Body Wash. On its own, the scrubber is available for $19, or with the purchase of an 8 oz four-pack ($40) or 14 oz two-pack ($30) for $9.50.

Sydney Sweeney is Dr. Squatch's Body Wash Genie in Campaign Upending the Men's Body Wash Category

While the brand is focused on natural materials, the reality is that more than half of men have no clue what ingredients are in their current body wash.

30 ml bottle of Plum moisturizing serum

Feminine Care Brand Plum Launches a New Serum for Vaginal Dryness

Curive Healthcare has launched its first direct-to-consumer brand, Plum, debuting its first product the Plum Serum, formulated to provide solutions for an often-overlooked issue of vaginal health.

Colette Courtion, founder and CEO Joylux and Halle Berry

Halle Berry's Respin and Women’s Intimate Care Brand Joylux Join Forces to Advance The Intimate Health Industry and Raise Menopause Awareness

Vaginal wellness brand Joylux and Halle Berry’s menopause-focused platform Respin have collaborated on the launch of two intimacy wellness products.

Seen Hair Care Nabs $9M Funding, Oak Essentials Gains Dual Funding: Beauty Investment Roundup

Oak Essentials' latest range, Soon, will reportedly be housed in these same environmentally conscious containers.

20240915 113219

Product Spotlight: Unilever's Shea Moisture Vitamin C & Niacinamide Even Tone AP/Deo Stick

The product delivers skin benefits while helping to visibly even skin tone with daily use and providing 48-hr sweat and odor control. Here, we take a closer look.

From Gen Alpha to longevity and (p)rejuvenation to elevated efficacy and obsession-worthy packaging, Beauty Accelerate 2025 will deliver insights from beauty's leading R&D, marketing and innovation voices.

Beauty Accelerate 2025: Future-proofing Beauty [Join the Waitlist!]

Returning to the East Coast, 2025's edition will highlight the technologies, trends and strategies propelling the most innovative brands.

Sol de Janeiro's new Cheirosa 76 Perfume Mist ($25) is debuting DTC and online at Ulta and Sephora.

Sarah Creal Lands at Sephora, Sol de Janeiro Drops Cheirosa 76 Perfume Mist at Sephora and Ulta, The Rootist Brings Hair Loss Serum at Sephora: Beauty Retail Rundown

"Women 40-plus have been overlooked by the beauty industry long enough—I should know: I've spent 30 years creating products and brands designed for women in their 20s and 30s," says founder and CEO Sarah Creal.

'We are so excited about sharing Jukebox with Walmart shoppers,' said Emily Woods, head of Jukebox. 'Jukebox is rooted in addressing the unique personal care needs of women without sacrificing any of our key features: naturalness, efficacy, and scent.'

Rewind It 10 Expanding to CVS, Dr. Squatch's Jukebox Landing at Walmart: Beauty Retail Roundup

Beyond Walmart, Jukebox retails on its own ecommerce platform and at CVS nationwide.

Stripes Beauty products

Beauty Retail Expansions: Stripes, Lab Series & ColourPop

“Expanding into Canada with Hudson’s Bay is a major milestone for Stripes Beauty, as it represents another step in our mission to empower women to age with confidence, making products and information accessible to women where they most love to shop."

'Gen X is a highly engaged beauty consumer that has grown their spend in beauty at a greater rate than any other generation,' says Circana's Larissa Jensen. 'And in just four short years they will outnumber boomers. The beauty industry needs to start paying closer attention to this cohort.'

Gen X is Beauty's Fastest-growing Spender: Here's How to Engage Them

"Gen X is a highly engaged beauty consumer that has grown their spend in beauty at a greater rate than any other generation."

Consumers are testing the limits of beauty innovation like never before, demanding elevated value, efficacy, sustainability and experiences, from product to branding and packaging to marketing and social engagement.

Global Cosmetic Industry Reveals 2025 Beauty Themes

From skin and hair health to emerging technologies and manufacturing trends to the latest packaging and ingredient innovations, 2025's information agenda will equip brands to compete in a dynamic, competitive marketplace.

Meet the Australian Beauty Brands Making a Push into the United States [video]

Here, Global Cosmetic Industry content director Jeb Gleason-Allured speaks to the brands on the show floor to learn more about the Australian beauty innovators looking to make their mark on the U.S. market.

Social selling platforms such as TikTok Shop, Temu, Ebay, Poshmark, Mercari and Shein have collectively captured 6.2% of the total e-commerce market, per NIQ; TikTok leads with 2.6% market share, followed by Temu, with 1.5%.

2024's Global Beauty Sales Are Powered by An Ecommerce & Social Selling Boom

Breaking down sales data for fragrances, skin care, hair care and color cosmetics points to a bifurcating market.

Raw Sugar Living is Democratizing Clean Beauty: from Deodorant to Pet Care & Beyond

The brand focuses on clean, sustainable and high-tech product innovation at a highly accessible pricepoint.

'Sweating has been a longtime insecurity of mine,' said Paul. 'If you know me, you know I'm a clean freak. I always want to smell fresh, but training in Puerto Rico's humid climate makes it a real challenge.'

Walmart Continues Male Grooming Expansion with Jake Paul's W

"The next generation is poised to be the most influential yet, but legacy brands in our aisle aren't resonating," said CEO Woodie Hillyard.

Playground founders Christina Aguilera, Catherine Magee and Sandy Vukovic have overseen the launch of the 1-888-PLY-GRND campaign, which features Aguilera and supports a 'censorship-free dialogue around women's sexual health and pleasure with a reimagining concept of the 90's male-focused sex hotline.'

Playground Unveils New Pillow Talk Lubricant and 1-888-PLY-GRND Sexual Wellness Hotline

The new lubricant highlights ingredients such as soothing vitamin E, hydrating hyaluronic acid and lubricating bamboo extract, which offers "a silky slip that just won't quit," per the brand.

People are tired. Beauty brands have an opportunity to help.

Everyone's Sleep is a Mess: Beauty Brand Innovators Can Help

Tapping into scent, ingestibles and clinically effective topicals, brands have more and more opportunities to deliver multifunctional benefits that address one of the public's most persistent issues.

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