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Skin Care
The New Standard in Effective Skin Care
Bottles
The Next Generation of Beauty Packaging: Designing for Gens Z and Alpha
The companies that thrive will be those that treat packaging as a strategic business asset rather than simply a container.
Bath & Body
Body Care Gets Smarter: From Skinification to Wellness, Climate Resilience and Waterless Innovation
From serums to sustainable soak: body care is shedding basic moisturizer status with climate-conscious actives and personalized performance innovations.
Consumers & Markets
Beauty’s D&I Progresses on the Shelf, Retreats in the C-Suite
Formal diversity and inclusion (D&I) strategies, budgets and targets have collapsed since 2023. Inevitably, what isn't measured doesn't grow.
Bath & Body
From Weight Loss to Whole-Person Beauty
As the definition of successful obesity treatment expands, a transformation-care market may emerge across pharma, beauty and consumer health.
Skin Care
The New Alchemy: Why Longevity is Beauty’s Next Billion-Dollar Battleground
Brands must transition from being simple product providers to becoming indispensable, lifelong partners in a consumer’s personal growth and vitality.
Fragrance/Home
Beyond the Boom: Strategic Growth in the Era of Fragrance Normalization
From longevity to functional fragrances, consumers want brands to push the envelope in scent innovation.
Bath & Body
Beauty’s Demographic Destiny: Aging, Autonomy, and the 2040 Pivot
Population shifts are opening new avenues for growth as purchasing power redistributes across age cohorts, rewarding brands that strategically embrace these demographic transformations.
Skin Care
Fragrance Moves Upstream as a Key Formulation Strategy
A preview of the strategies and innovations coming to in-cosmetics Global 2026 in Paris.
Bath & Body
Dupe Culture Meets the Courtroom
What the Benefit vs. e.l.f. mascara ruling reveals about the legal limits of beauty dupes.
Bath & Body
Face-Grade Body Care, Sculpting Actives and Next-Gen Ingredients: What’s Driving Performance in 2026
Across body care, the trend is clear: consumers now demand face-grade efficacy, ethical sourcing and inclusivity.
Bath & Body
Wizard Wellness' Walmart Launch Marks Mass Market Leap for Microbiome-Driven Allergy Care
Doctor- and allergist-recommended, the system targets long-term allergy wellness while supporting broader benefits including improved sleep, mood and energy.
Bath & Body
The New Rules of Winning at Sephora—Category by Category
For brands operating in—or evaluating entry into—the Sephora channel, future growth will depend less on scale and more on clarity, restraint and strategic intent.
Skin Care
Beauty in Two Worlds: K-shaped Strategies to Capture Both Premium and Value Consumers
Across tiers, transparency, multifunctionality, and demonstrable performance are non-negotiable.
Bath & Body
Menopause Goes Mainstream: Cara Kamenev, Stripes Beauty’s CEO, on a Bold Ulta Expansion
The launch also reflects a broader industry reckoning: women navigating menopause remain one of beauty’s most underserved consumer groups, despite their spending power and influence.
Skin Care
Advance Your Expertise with UC’s Online Master’s in Cosmetic Science
Course topics include formulation science, colloid and polymer chemistry, OTC pharmacology, cosmetic microbiology, regulatory affairs, fragrance science, statistical data analysis, and hygienic manufacturing.
Bath & Body
2026 Beauty Preview: from Neuro Skin Aging to Cautious Shoppers
Specialists in ingredients, packaging, marketing and more speak out on what's ahead for the industry.
Skin Care
What Women (and Men) Really Want from Their Facial and Body Skin Care Products
While a product’s ability to deliver multi-use benefits is important to 18% of women, only 9% of male respondents found multi-use to be important.
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