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Section: Retail > Digital/E-commerce
Hair Care
Function of Beauty is Bringing Customized Bond Building Hair Care to Sephora
The latest range follows the basic model Function of Beauty introduced in 2020 and 2023 for hair care and hair styling, respectively.
Skin Care
The Top 3 Aesthetic Skin Care Trends on Instagram
Skin care brands were broken down by ethos: clean, vegan and cruelty-free. Each subset of brands revealed its own visual approach, but they all reinforce the notion of skin care as a sensory experience.
Hair Care
Target Expands Hair Care Offerings with SadieB and Kristin Ess
SadieB has made its retail debut at Target, meanwhile Kristin Ess has launched a hair collection exclusively at the retailer.
Digital/E-commerce
L2 Ranks Hair Care Brands' Digital Success
The digital think tank L2 examined the digital presences of hair care and color brands to find what they are doing right—and wrong—across websites, digital marketing, mobile and social media.
Digital/E-commerce
Inside L'Oréal Singapore's Personal Data Breach
The Personal Data Protection Commission (PDPC) stated that after making coding changes to its website, L'Oréal failed to run checks on its login and caching functions.
Digital/E-commerce
Beauty Matching Engine: Predictive & Personalized Retail
The company claims it has made 18 million beauty product recommendations as of July, while increasing the average order value by 50%. It has also reportedly increased conversion rates to sales by 400%.
Digital/E-commerce
Tatcha Rolls Out Personalized Digital Experience
The Tatcha Ritual Finder helps customers fine their perfect beauty ritual through a series of questions about their lifestyle, skin type, skin wishes and existing skin care collection.
Hair Care
The Social Media Secrets of Gen Z’s Favorite Hair Care Brands
Hair care brands that cater to Gen Z have launched into the market with great success by turning their social media strategy into both an art and a science.
Digital/E-commerce
Ipsy Reaches More Than $500M in Revenue and Implements New Personalization Tools
The company is also deploying its own brands.
Consumers & Markets
Consumer Confidence in Personal Finances Up, Though Consumers are Still Cautious
Symphony IRI reports that thought consumers are more confident in their personal finances as compared to recent previous quarters, they are nervous and consequently cautious about their financial futurel
News
Raw Sugar Living is Democratizing Clean Beauty: from Deodorant to Pet Care & Beyond
The brand focuses on clean, sustainable and high-tech product innovation at a highly accessible pricepoint.
Digital/E-commerce
Gallinée Comes to Urban Outfitters
The French brand has made its stateside debut with three products available on the retailer’s website.
Consumers & Markets
Brazilian Beauty E-commerce Trends
New study uncovers online purchasing trends.
Digital/E-commerce
Ulta Could Be the Loser in An Amazon-Violet Grey Deal
Ulta has outperformed the market, but Amazon's size and ubiquity could be a challenge for the retailer.
Consumers & Markets
Premium Beauty Continues Growth with Boost from Asia-Pacific
Skin care is the leading premium beauty category, according to Euromonitor International, following by fragrance, color cosmetics and hair care.
Digital/E-commerce
Amazon Dedicates Boutique to Brands Featured at Cosmoprof North America
According to CPNA, its collaboration with Amazon allows for small to medium sized companies to gain exposure that they may not have received otherwise.
Digital/E-commerce
Amazon Launches New Program, Prime Samples
Prime Samples is a new program available exclusively to Prime members that allows them to purchase samples ranging from $2 to $4 dollars.
Digital/E-commerce
Amazon Launches Beauty Sample Box
Prime members can also customize their subscription box to be natural, unscented, hypoallergenic, oil-free and organic.
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