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68 Results
Type: Article
Section: Retail > Digital/E-commerce
News
What Did 2018 Mean for Beauty?
8 key elements that made this year unique for beauty and personal care.
Digital/E-commerce
How Do You Fight Amazon? Go Low … and High
As Amazon’s reach into beauty and personal care expands, retailers are finding ways to innovate at both extremes of the pricing spectrum.
Digital/E-commerce
[interview]: Branded’s Micro E-commerce Business Acquisition Strategy
Branded is looking for digitally native e-commerce personal care, beauty, health and home businesses with outstanding brand potential—so-called “challenger brands.”
Consumers & Markets
It's a Man's World: Men's Grooming Breaks New Ground
There have been big changes in men’s grooming in a relatively short space of time. As a result, it is now one of the most opportunity-rich categories in beauty and personal care.
Event Coverage
Cosmoprof North America Sees Success, 25,000+ Attendees for 2014
The beauty industry event attracted nearly 27,000 attendees for 2014, showcasing the wares of nearly 950 exhibitors and sharing trends, ideas and strategies from around the beauty and personal care world.
Skin Care
The Top 3 Aesthetic Skin Care Trends on Instagram
Skin care brands were broken down by ethos: clean, vegan and cruelty-free. Each subset of brands revealed its own visual approach, but they all reinforce the notion of skin care as a sensory experience.
Hair Care
The Social Media Secrets of Gen Z’s Favorite Hair Care Brands
Hair care brands that cater to Gen Z have launched into the market with great success by turning their social media strategy into both an art and a science.
Consumers & Markets
Brazilian Beauty E-commerce Trends
New study uncovers online purchasing trends.
Devices/Tech
These Are the Top 15 TikTok Shops in Beauty
Revenue trends, top-selling products and more are revealed in Charm.IO's latest report.
Hair Care
Hair Care 2025: Scalp Health & Category Blur
Pro and pro-inspired hair care is increasingly going mainstream. Salon-grade brands now make up about 10% of Target's hair assortment, while Sephora offers more than 1,000 products from professional and salon brands.
Bath & Body
Opportunities in Body Care Come to Light Via Social Media
Track what consumers are talking about in body care via social media—and learn how that knowledge can be used to better your brand.
Digital/E-commerce
Amazon Strikes Again: Why Major Beauty Brands Should Be Concerned
The sampling power of this economic powerhouse is set to disrupt the industry.
Digital/E-commerce
Brands are Updating their Workflow to Compete on Amazon
Learn how to transition a retail store supply strategy to a hybrid model that includes Amazon. Gain flexibility and speed to market with an outsourced manufacturing workflow.
News
Connecting
Winning loyal repeat consumers is not getting any easier. Consider that there is an incredible number of products on both real and virtual shelves, and, as claims elevate to stand out on these crowded shelves, consumers will hold brand owners’ feet to the fire, demanding claims meet expectations. And even as they yearn for product options, consumers still want to readily identify a product adequate for their personal needs.
News
Small Business is Big Online
In a Q&A with OpenSky founder and CEO John Caplan on the site's new online marketplace,
GCI
learns how smaller brands can get noticed online and use their size to their advantage.
Brick and Mortar
Indie Beauty: Retail Savior?
For many retailers, beauty has offered an oasis from Amazon’s ubiquitous market dominance. Perhaps no longer.
News
COVID-19 Provides Major Opportunities for Digital Content Strategies
"Conscious consumerism has never been so relevant, purchasing behavior is now more considered so it's an opportunity to revisit your brand values and future-proof your strategy as this movement is heightened."
Digital/E-commerce
Data Sharing, Trust and Beauty
Data is oxygen for innovation. The beauty industry will need to keep an eye on how Silicon Valley juggernauts respond to recent data controversies, learn from them, and work to ensure the free and responsible flow of information continues.
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