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Type: Article

Section: Ingredients > Skin Care

Beauty beyond H2O offers a line of products that aim to reduce water use. With the UN predicting that two-thirds of the world will be in water-stressed conditions by 2025, water reduction is in high demand for consumers.

Lubrizol's Beauty Beyond H2O Formulas Aim to Reduce Water Use

Beauty Beyond H2O is Lubrizol's line of products that aim to reduce water use. This responds to the U.N.'s prediction that two-thirds of the world will be in water-stressed conditions by 2025, making water reduction a high demand from consumers.

Debut earned its spot on the TIME100 list for its groundbreaking use of AI and biotechnology to create high-performing, sustainable beauty formulations, driving innovation in the industry. Pictured is CEO Joshua Britton.

Beauty Shines on Time's List of the 100 Most Influential Companies in 2025

L’Oréal was recognized for its science-driven approach and strategic acquisitions like CeraVe and La Roche-Posay.

Among the trends emerging in 2024, increasing numbers of firms are leveraging plants as bio-factories for new beauty ingredients.

Top 2024 Beauty Ingredient Trends

This is just a fragment of the trends we witnessed at the shows this year.

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Could Protein Folding Reshape Anti-aging Cosmetics?

"It is probable that helping the chaperone [proteins] and the unfolded protein response pathway in aged cells...turns out to be beneficial to the cell and subsequently to the skin....Further research would shed more light on this new approach."

Woman seated on rock in ocean under the sun.

Skin & Hair Care’s Protein-Based Revolution

Emerging technologies are driving a biology-first wave of innovation; here’s what that means for beauty innovation.

A new report from Kline argues that the application of emollients and moisturizers, delivery systems, fragrances and essential oils, texture modifiers, and exfoliants can boost sensorial experiences to elevate everyday products and create “indulgent rituals that engage the senses” and emotions while also differentiating products in a crowded and dupe-riddled beauty market.

Clinical Eclipses Clean: Ingredient Trend Tracker

Efficacy, expert-backed claims and third-party certifications are the keys to beauty shopper engagement in 2024.

Givaudan Active Beauty's Illuminyl 388 is an augmented green tea polyphenol (EGCG; epigallocatechin gallate) prebiotic skin brightening active with universal efficacy against skin pigmentation for all skin types.

Skin Pigmentation 2.0: May 2024 Beauty Trend Tracker

With hyperpigmentation concerns on the rise, ingredient suppliers have launched technologies to address issues related to acne, psoriasis and more.

As skin care brands seek to tap into the shifting needs of emerging and established shoppers across generations, marketers and product innovation teams need to ensure their solutions are meeting consumers where they are.

Generational Skin Care: from Future-proofing to Rejuvenation

By delivering targeted care based on life stages, brands have immense opportunities to address the needs of everyone from Gen Alpha to boomers.

The connection between diet and the skin has long been known, but new research points to the connections between skin and gut health for a range of issues, including acne, atopic dermatitis, eczema and psoriasis.

Gut Health as Skin Health: Ingredient Trend Tracker

Holistic wellness trends and emerging science are intersecting, providing new innovation targets for beauty products and claims.

Current scientific literature points to “growing evidence that cellular senescence may be an essential mechanism that drives organismal aging,” including in the skin, leading to common issues such as “wrinkling, sagging, dryness or age spots.”

Beauty’s War on Senescence: Ingredient Trend Tracker

Regenerative technologies that clear the skin of zombie cells are reshaping beauty claims possibilities. PLUS: in-cosmetics Global 2024 ingredient highlights.

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