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Her Day in the Sun

Inside the savvy minds of sun care consumers.

The phrases 'cosmetics lash xl' and 'Yep cosmetics lash xl' have surged in searches within the past week. TikTok reports some 88.1 million posts on the product, with one of the most popular 'results' videos capturing 59.9 K views.

Trending: Yep Cosmetics Lash XL Growth Serum, Bambie Thug, Hair Marbling and More

What searches and hashtags in beauty are trending this week? Our Consumer Pulse report reveals: Yep Cosmetics Lash XL growth serum, AOA makeup blender and Drop Liquid Foundation, Bambie Thug (no makeup), discoloration/retinol/mandelic/TXA serum and more.

From tottles to monomaterial dropper systems, packaging delivers consumer-preferred experiences and eco-friendly credentials.

Sustainable Performance in Packaging for Beauty & Personal Care

From tottles to monomaterial dropper systems, packaging delivers consumer-preferred experiences and eco-friendly credentials.

India Quarterly: Indian Market Attracting Natural and Herbal-based Brands

Indian consumers continue to gravitate toward natural-positioned products, but are increasingly willing to try new products—translating to continued market opportunities for brand owners.

From left to right, Karen Grant, vice president and global beauty industry analyst, The NPD Group; Marla Malcolm Beck, founder and CEO, Bluemercury, Inc.; Sharon Rothstein, senior vice president, marketing, Sephora USA; and Nancy Schmidt, vice president, divisional merchandise manager cosmetics – trend & prestige, Macy’s; discussed beauty’s top categories in today’s marketplace at CEW’s October Women in Beauty series event.

CEW Panelists Assess Beauty Retail

Cosmetic Executive Women’s (CEW) Women in Beauty series enlisted the expertise of four panelists who discussed the challenges and strengths in today’s beauty marketplace in a presentation titled “The Retail Roundtable.”

Take Your Color Business to the Next Level

As consumers’ thirst for amazing clinical results continues to grow, a new segment of the beauty shelf is sitting up and taking notice—color.

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Patent Pick: Wash Slip and Glide Back Into Hair

Beiersdorf inventors are targeting dry, brittle hair with a novel cleansing composition to improve slip and glide. Learn more from this patent overview.

CEW's October 2012 'Beauty Retail Evolution: Connecting With Today’s Consumers' event featured (from left) Chance Wales, director, category leader, U.S. health and beauty, Amazon.com; Shannon Curtin, divisional vice president and general merchandising manager, beauty and personal care, Walgreens; and Karen Grant, vice president and global beauty industry analyst, The NPD Group.

CEW Presents Retail Revolution—Connecting with Today's Consumers

From the digital realm to brick-and-mortar locations, beauty retail is changing, and the panelists at this CEW Women & Men in Beauty Series event discussed how different outlets are addressing the changes.

It is impractical for Westerners to literally adapt the Asian beauty routine due to many cultural and lifestyle factors; however, product innovation can address the three key needs of Asian skin care users with Western solutions.

3 Keys to Creating Asian-inspired Beauty

Applying the essence of Asian skin care routines to new product creation.

Bite Beauty opened a Lip Lab in Las Vegas in 2020, offering personalized experiences and products for consumers.

Personalized Beauty: What the Data Tells Us

Surfacing consumer needs in real time.

Orveon acquired bareMinerals, BUXOM and Laura Mercier from Shiseido Americas.

3 Ways Brands Can Stay Relevant as Beauty Evolves

Consumers’ preferences are changing, which means so are the products they seek out.

SPF-infused makeup, multifunctional K-beauty and more are lighting up consumers' feeds this summer.

SummerTok's Hottest Beauty Trends Include SPF Glow-Ups, TikTok-Famous Eyebrows and Skin-Loving Makeup Magic

Brands that tap into seasonal and longer-term consumer engagement can gain ground on even the most entrenched establishments.

Votre Vu’s top-seller is its beauty drink Snapdragon—which includes collagen, vitamins, aloe vera, ginkgo biloba, and green, white and red teas among its ingredients.

From Fiction to Fact—Ideas Build Beauty Business

Votre Vu, a small, direct-selling beauty business, is leveraging its founders’ unique backgrounds and experiences, as well as elements of fun and infotainment to build success.

Twenty-one percent of girls and 12% of boys expressed interest in beauty/personal care before they were 7 years old. While this may seem shocking compared to past generations, it shouldn’t come as a surprise.

Gen Z’s & Alpha’s Parents Tell All on their Kids’ Beauty Obsessions

A new survey delves into the early onset of product interest, the role of social media, parents’ expectations and more.

Baralan has collaborated with 3D printing specialist Stratasys and glass/plastic coatings specialist ICA to launch GP3DPrint, a water-based 3D decorating service for cosmetic packaging.

Packaging Trend Tracker: May 2024

From heavy-walled bottles to enhanced refillable formats to unique applicators, packaging designs offer a growing array of brand benefits.

The New Alchemy of Multitasking Makeup

Combining skin care with cosmetics appeals to consumers who are seeking economy and efficiency.

Bold brows, matte lipsticks and more are reshaping color cosmetic trends.

6 Innovative Emerging Cosmetics Trends

Behind every color cosmetic trend is the need for a great-feeling product that applies easily and delivers the powerful visual effects consumers want.

Seventy-six percent of survey respondents love products that do double duty–skin care benefits plus sun protection.

Consumers’ Sun Care Wish List: New Consumer Data

From no white cast to skin-friendly ingredients such as vitamin C and collagen, shoppers reveal their top needs.

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