Search Global Cosmetic Industry: Page 38

972 Results

Type: Article

Lush850x425

U.S. Bath & Body Market Report

The rise of male grooming, multifunctional and natural products are creating dynamic growth.

Earned Media Earns Its Rightful, Beautiful Place

Many beauty brands can struggle with earned media, but it’s time that it and a consumer-led approach play a larger role in the integrated media plan. So how can marketers in the beauty space make smart investments to plan and maximize that potential?

Left to right, James Russo, senior VP, global insights, Nielsen; Karen Grant, global beauty industry analyst, The NPD Group; and Marshall Cohen, chief industry analyst, The NPD Group.

CEW and The NPD Group Forecast and Assess

Cosmetic Executive Women and The NPD Group partnered for the third consecutive year to share the 2014 Beauty Industry Review and 2015 Forecast. The presentation captures the trends and tendencies of today’s lifestyle consumer.

Marketing Matters: Leveraging Scent to Deliver on Brand Promise

Brands, through signature scents and unique delivery systems, are using scent association to deliver a pleasurable experience to the consumer.

Beauty and Glam

Conference provides overview of changing marketing paradigms.

Data, Data, Everywhere

A formula has numerous ingredients and can be varied in thousands of ways. How can the best one be found? The formulating robot and combinatorial chemistry, to start.

Chemical Reaction: Constructive Criticism

A backlash against the use of chemicals in personal care products has spawned a complicated and emotional situation. As the industry continues to stand behind the safety of these ingredients, there may be nuggets of gold in informed criticism that inspire us to new advancements.

CEW Puts Spotlight on Clinique

On Oct. 27, 2011, Cosmetic Executive Women (CEW) welcomed the Clinique triumvirate of Lynne Greene, Agnes Landau and Janet Pardo to discuss distinguishing and aligning a brand and creating local and global relevance.

pf_gour_lead_42318

Post-Gourmand: The Future of Sweetness

What is so interesting and exciting from both a creation and marketing point of view about savory gourmand is that it opens up a palette of ideas and kitchen-inspired processes that desserts never go through.

Legacy players and beauty upstarts must decide how to achieve growth: expansiveness or tight curation?

FGI: Milk Makeup and Becca Cosmetics Burn the Beauty Playbook

Fashion Group International recently hosted a panel comprising legacy players (YSL Beaute and Macy's) and beauty upstarts (Milk and Becca), revealing contrasting strategies for growth and consumer engagement.

Her 2015 Beauty Wish List (and the Brands that Rocked Her World in 2014)

A look at the products and brands that made the biggest impact in her world in 2014 and how they are shaping her current desires.

Social Beauty: How New Developments in Social Media are Changing the Industry

Much is made of the importance of social media and Internet retailing, as well as of having an online media strategy, and yet many beauty brands have yet to embrace one. Imogen Matthews, consultant to in-cosmetics, researches the latest social media and e-retail trends and implications for the beauty industry.

State of the Industry

While emerging markets remain primary drivers of beauty industry growth, developed markets played their part—notably the U.S., which posted its best performance in more than five years on the back of strong sales of premium brands.

Hot and Cold

Examining the sensory elements in beauty ingredients shows how to impact consumers' feelings that products are "really doing something."

New Paradigms

Not every method is good for every product type, but a tool box of new ideas can surely jump-start a sleepy development program. And innovation, often a risky proposition, has a higher likelihood of success if the underlying ideas are sound.

Prelaunch Thoughts

Get inside the mind of a product developer at the first step of a new product’s development process.

Cosmetics and the Chemistry of Life

Amino acids—the building blocks of life—are providing interesting new opportunities for beauty product development.

Chemical Reaction: Embracing Phase Diagrams

Understanding cosmetic scientists’ use of phase diagrams and the powerful insights these diagrams provide illuminates the possibilities for trend-setting products.

Page 38 of 54